Analisis Faktor-Faktor pada Shopee Games yang Memengaruhi Intensi Keberlanjutan Pengguna dalam Bermain Game dan Intensi Belanja di Shopee = Analysis of Factors in Shopee Games Influencing User Continuance Intention to Play Game and Purchase Intention in Shopee

Analisis Pengaruh Implementasi Gamifikasi pada Loyalty Program Terhadap Loyalitas Pengguna di Aplikasi Mobile Commerce = Analysis of the Effect of Gamification Implementation on Loyalty Programs on User Loyalty in Mobile Commerce Applications

Analisis Pengaruh Fitur Gamifikasi terhadap Purchase Intention Pengguna Mobile Commerce di Indonesia = Analysis of the Effect of Gamification Features on Purchase Intention of Mobile Commerce Users in Indonesia

Pengaruh gamification pada loyalty program terhadap attitude towards loyalty program dan behavioral intention pada aplikasi m-commerce = The effect of gamification on loyalty program towards attitude towards loyalty program and behavioural intention on m-commerce

Analisis peran gamification dalam hubungan perceived value dengan purchase intention pada M-commerce platforms = Analysis of the role of gamification in the relationship between perceived value and purchase intention on M-commerce platforms