Pengaruh Chatbot Marketing Efforts terhadap Customer Response Melalui Communication Quality dan Customer Brand Relationship: Studi Pada Pengguna Tanya Veronika di Apliksi My Telkomsel = The Influence of Chatbot Marketing Efforts on Customer Response through Communication Quality and Customer Brand Relationship: A Study on Tanya Veronika’s User on My Telkomsel Application

Pengaruh AI Chatbot Service Quality Terhadap Perceived Customer Loyalty Melalui Variabel Mediasi Value, Trust, Dan Satisfaction Pada Pelanggan Lazada Di DKI Jakarta = The Influence Of AI hatbot Service Quality On Perceived Customer Loyalty Through Value, Trust And Satisfaction Mediation Variables On Lazada Customers In DKI Jakarta

Customer Satisfaction Pada E-commerce: Analisis PLS-SEM dan IPMA Pengaruh Chatbot LazzieChat Terhadap Chatbot Continuance Intention Lazada di Indonesia = Customer Satisfaction in E-commerce: PLS-SEM and IPMA Analysis of the Influence of LazzieChat Chatbot on Lazada Continuance Intention Chatbot in Indonesia

Analisis intensi keberlanjutan penggunaan Chatbot berbasis kecerdasan buatan dalam Digital Customer Service Operator Seluler = Analysis of continuous usage intentions for artificial intelligence Chatbots in Digital Customer Service by Network Operators

Analisis Karakteristik Chatbot dengan Systematic Literature Review Serta Evaluasi Bot Hydra pada Discord dengan Usability Testing dan Chatbot Usability Questionnaire = Analysis of Chatbot Usability Characteristics using Systematic Literature Review and Usability Evaluation of Hydra Bot in Discord with Usability Testing and Chatbot Usability Questionnaire