Kirana Maharani
Penerapan model terintegrasi dalam memprediksi intensi konsumen untuk menulis ulasan online pada Zomato = Implementation of integrated model for predicting consumer's intention to write online review on Zomato
2019
 UI - Skripsi Membership
Hadisti Sabrina Herga
Analisis pengaruh ulasan online di Youtube terhadap minat beli konsumen produk kosmetik wardah pada mahasiswi Depok: studi pada beauty vlogger Abel Cantika = The effect analysis of online review on Youtube towards consumer purchase intention wardah cosmetic product among Depok female students: study on beauty vlogger Abel Cantika
Universitas Indonesia, 2017
 UI - Skripsi Membership
Arvian Ramadhan
Pengaruh online customer review terhadap online purchase intention produk skincare COSRX pada generasi milenial di DKI Jakarta = The effect of online customer reviews on online purchase intention of COSRX skincare products among millennials in DKI Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Salsabil Dwi Kusuma Prasetyo
Dampak Attractiveness, Reliability dan Expertise Influencer terhadap Purchase Intention pada Aplikasi Tiktok = The Impact of Influencer Attractiveness, Reliability and Expertise on Purchase Intention on the Tiktok Application
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Tesis Membership
Sara Almira Nindyaswari
Analisa pengaruh nilai utilitarian dan nilai hedonik terhadap ulasan online dan pembelian impulsif: peran browsing dan impulsiveness (Studi kasus: produk kecantikan di platform instagram) = Utilitarian value and hedonic value analysis in online review and its influence on impulse buying: the role of browsing and impulsiveness (Case study: beauty products on instagram)
Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2020
 UI - Skripsi Membership