Mowen, John C.
Perilaku konsumen
Erlangga, 2002
 Buku Teks
Ristiyanti Prasetijo
Perilaku konsumen
Andi Yogyakarta , 2005
 Buku Teks
Jihan Mumtazzah Ba'Bud
Pengaruh penggambaran wanita dalam iklan terhadap purchase decision wanita muslim Indonesia = The influence of women's depiction in advertising on the purchase decision of Indonesian muslim women
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Muhammad Faza Imaduddin
Materialisme dan perilaku pembelian fashion clothing konsumen muslim di Indonesia = Materialism and fashion clothing purchase behaviour of muslim consumers in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi Membership
A.A. Anwar Prabu Mangkunegara
Perilaku konsumen
Refika Aditama, 2005
 Buku Teks