Analisis Pengaruh Implementasi Gamifikasi pada Loyalty Program Terhadap Loyalitas Pengguna di Aplikasi Mobile Commerce = Analysis of the Effect of Gamification Implementation on Loyalty Programs on User Loyalty in Mobile Commerce Applications

Analisis Pengaruh Gamifikasi pada E-commerce terhadap Purchase Intention di Indonesia = Analysis of the Impact of Gamification on E-commerce on Purchase Intention in Indonesia

Analisis peran gamification dalam hubungan perceived value dengan purchase intention pada M-commerce platforms = Analysis of the role of gamification in the relationship between perceived value and purchase intention on M-commerce platforms

Pengaruh Gamifikasi dengan Affordance Theory Terhadap User Retention Aplikasi Mobile Payment dengan Mediasi Social Impact Theory = The Influence of Gamification with Affordance Theory on User Retention of Mobile Payment Applications with Social Impact Theory as Mediator

Pengaruh gamification pada loyalty program terhadap attitude towards loyalty program dan behavioral intention pada aplikasi m-commerce = The effect of gamification on loyalty program towards attitude towards loyalty program and behavioural intention on m-commerce