Stella Nindya
Strategi penetrasi pasar dengan meningkatkan brand awareness melalui perbaikan business model canvas dan marketing kit pada UMKM PT. Masato Catur Coating = Market penetration strategy by increasing brand awareness through improving business model canvas and marketing kit on SME PT. Masato Catur Coating
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Jassica Joanne Ruth
Analisis yuridis perlindungan merek asing terkenal di Indonesia: studi kasus crystal jade antara tungsway food dan beverage holdings PTE. LTD melawan PT. Istana Kristal Pualam
Universitas Indonesia, 2006
 UI - Skripsi Membership
Yuda Satriya
Program bauran pemasaran untuk mengembangkan brand identity "IT private collection" dalam upaya mengembangkan jumlah basis konsumsi PT. "X"
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2007
 UI - Tesis Membership
Heisa Nugraha
Pengaruh Brand Equity terhadap keputusan pembelian pada Market B2B : studi kasus customer PT Astra Graphia = The influence of brand equity for purchasing decision in B2B market : case study customer in PT Astra Graphia / Heisa Nugraha
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis Membership
Syafriena Permata Asri
Pengaruh dimensi employer branding terhadap intention to apply studi kasus pada pt media antar kota harian poskota = Influence of employer branding dimension to intention to apply case study pt media antar kota harian pos kota / Syafriena Permata Asri
2013
 UI - Tesis Membership