Pengaruh Perceived Value Terhadap Continuous Purchase Intention Konsumen Pada Live Streaming E-Commerce-Peran Mediasi Consumer Trust Pada Streamer = The Influence Of Perceived Value on Continuous Purchase Intention of Consumers In Live Streaming E-Commerce-The Mediating Role of Consumer Trust in Streamers

Pengaruh Karakteristik Interaksi Sosial terhadap Pembelian Impulsif pada Live Streaming Commerce = The Influence of Social Interaction Characteristics on Impulsive Purchase in Live Streaming Commerce

The role of live streaming in building consumer trust, engagement, and purchasing intention in Indonesian social commerce online thrift clothes sellers = Peran live streaming dalam membangun kepercayaan konsumen, engagement, dan minat beli dari penjual pakaian thrift di social commerce di Indonesia.

Analisis Pengaruh Live Streaming terhadap Purchase Intention Wanita di Jabodetabek pada Produk Kosmetik di Social Commerce TikTok = Analysis of The Influence of Live Streaming on Female Purchase Intention Towards Cosmetic Products in TikTok Social Commerce

Analisis Pengaruh Strategi Brand Extension terhadap (Re)purchase Intention dan e-WOM Intention Konsumen (Studi Kasus: Bank BCA Digital) = Analysis of The Effect of Brand Extension Strategy on Consumer (Re)purchase Intention and e-WOM Intention (Case Study: Bank BCA Digital)