Analisis pengaruh flow in game advertising terhadap purchase intention bagi generasi Z = Analysis of the effect of flow in game advertising on purchase intention for generation Z

Pengaruh cognitive responses dalam internet advertising terhadap purchase intention : studi efektivitas banner ADS di Indonesia = Effect of cognitive responses to the internet advertising on purchase intention : study effectiveness of banner ADS in Indonesia

Pengaruh advertising invasiveness terhadap advertising avoidance pada iklan Instagram = The influence of advertising invasiveness on advertising avoidance on Instagram ads

Pengaruh perceived value dan mobile game loyalty terhadap in-app purchase intention dalam mobile game di indonesia (studi kasus: mobile legend dan love nikki) = The effect of perceived value and mobile game loyalty on in-app purchase intention in mobile game in indonesia (case study: mobile legend and love nikki)

Ruang iklan virtual di mata pemain game : analisis penerimaan khalayak pemain videogames terhadap iklan virtual pada videogame FIFA 17 = Virtual ad space in game players eyes admissions : analysis of videogames players on virtual ads on FIFA 17