Pengaruh Kepuasan, Intensitas Penggunaan, dan Sosiodemografi Pengguna terhadap Willingness to Pay Media Digital Berbayar = The Effect of Satisfaction, Intensity of Media Use and Sociodemography in Willingness to Pay for Subscription News

Pengaruh customization terhadap loyalitas studi kasus indovision = The impact of customization strategy on loyalty pay tv indovision case study

Analisis Willingness to Pay Terhadap Luxury Fashion Brands Between Generations X, Y, and Z Indonesia = Analysis of Willingness to Pay For Luxury Fashion Brands Between Generations X, Y, and Z Indonesia

Analisis willingness to pay wtp pengguna Bus Trans Anggrek Circle line di Kota Tangerang Selatan = Analysis of willingness to pay wtp user of Bus Trans Anggrek Circle line in South Tangerang City

Pengaruh brand experience terhadap Willingness-to-Pay (WTP) a price premium melalui mediasi brand credibility dan perceived uniqueness: studi pada pengguna iPhone 12 = The effect of brand experience on willingness-to-pay a price premium through the mediation of brand credibility and perceived uniqueness on iPhone 12 users