Aspek-aspek yang Memengaruhi Efektivitas Influencer Marketing terhadap Perilaku Konsumen di Media Sosial: Studi Literatur pada Sport Influencer = Aspects Influencing the Effectiveness of Influencer Marketing on Consumer Behavior on Social Media: A Literature Review on Sport Influencers

Peran Social Media Influencer terhadap Political Brand Attitudes dan Voting Intention pada Pemilu Presiden 2024: Mediasi Influencer?s Source Credibility = The Role of Social Media Influencer on Political Brand Attitudes and Voting Intention in the 2024 Presidential Election: Mediation of Influencer’s Source Credibility

Pengaruh platform media sosial Instagram terhadap persepsi citra tubuh perempuan remaja = The influence of Instagram as a social media platform toward young women s body image perceptions

Efektivitas Persepsi akan Kemiripan dan Kredibilitas Sumber Social Media Influencer Pria terhadap Minat Beli (Studi Pada Merek Somethinc) = The Effectivity of Perceived Similarity and Source Credibility of Male Social Media Influencer on Purchase Intention (A Study on Somethinc)

Pengaruh Influencer Pemasaran Terhadap Intensi Pembelian Generasi Z dalam Industri Fashion = The Impact of Influencer Marketing on Gen Z Purchase Intention in Fashion Business