Randall, Geoffrey
Principles of marketing
Routledge, 1993
Buku Teks SO
Kotler, Philip
Principles of marketing
2001
Multimedia
Clark, Fred E.
Principles of marketing
Macmillan, 1947
Buku Teks SO
Kotler, Philip
Principles of marketing
Prentice-Hall, 1996
Buku Teks SO
Kotler, Philip
Principles of marketing
Prentice-Hall, 2001
Buku Teks SO