Amirah Hana Mufidahtulhaq
Analisis Pengelolaan Consumer-based Brand Equity melalui Brand Experience pada Produk Perawatan diri Halal Khusus Pria: Studi Kasus pada Brand Kahf = Managing Consumer-based Brand Equity through Brand Experience in Halal Personal Care for Men: Study Case Brand Kahf
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
M. Alimardi Hubeis
Pengaruh citra merek terhadap minat beli ulang mahasiswa Universitas Indonesia Depok terhadap smartphone Samsung = The influence of brand image toward repurchase intention on the students of University of Indonesia toward Samsung smartphone
Fakultas Ilmu Administrasi Universitas Indonesia, 2015
 UI - Skripsi Membership
Gultom, Nancy Sio Wulan
Analisis pembentukan corporate brand, brand identity dan brand awareness melalui online branding (studi kasus Jakarta Post Travel) = Analysis formation process of corporate brand, brand identity and brand awareness through online branding (case study Jakarta Post Travel)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tesis Membership
Winson Widjaja
Analisis pengaruh brand community terhadap brand identificarion dan brand commitment : studi kasus komunitas Honda Brio = Analysis of brand community's influence towards brand identification and brand commitment : case of honda brio community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Riandra Khairina
Pengaruh brand knowledge dan brand relationship terhadap behavioral outcome pada konsumen remaja di Jakarta : studi kasus sepatu Vans = The influence of brand knowledge and brand relationship toward behavioral outcomes of adolescent consumers in Jakarta : case study Vans shoes
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership