Sovi Mutia
Pengaruh relationship marketing terhadap customer loyalty: studi pada loyalty program "Love your body club" The body shop = The effect of relationship marketing towards customer loyalty: study on loyalty program "Love your body club" The body shop
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi Membership
Felisia Gunawan
Pengaruh experiential marketing, service quality terhadap customer satisfaction dan customer loyalty (studi kasus : Mujigae Resto Kelapa Gading) = The effects of experiential marketing service quality toward customer satisfaction and customer loyalty (case study : Mujigae Resto Kelapa Gading)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis Membership
Saragih, Maudy Bunga Rosmita
Hubungan Pemasaran Media Sosial dan Kepercayaan Merek Terhadap Loyalitas Pelanggan dengan Mediasi Kepuasan Pelanggan (Studi Pada Instagram @tokopedia) = The Relationship Between Social Media Marketing and Brand Trust Towards Customer Loyalty Mediated by Customer Satisfaction (Study of @tokopedia on Instagram)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Tesis Membership
Shafira Azzahra
Analisis Pengaruh Customer Relationship Management Terhadap Competitive Advantage Melalui Customer Loyalty Sebagai Mediasi (Studi pada Shopee) = The Effect of Customer Relationship Management on Competitive Advantage Through Customer Loyalty as a Mediating Variable (Study on Shopee)
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Adisti Pravitasari
Pengaruh Experiential Marketing terhadap Customer Loyalty: Studi pada Blitzmegaplex 4DX Mall of Indonesia = The Influence of Experiential Marketing Toward Customer Loyalty Blitzmegaplex 4DX Mall of Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Skripsi Membership