Yuliana Purwaningrum
Pengaruh electronic word of mouth (ewom) terhadap citra merek (brand image) dan niat pembelian (purchase intention) smartphone samsung = Effect of electronic word of mouth (ewom) on (brand image) and (purchase intention) smartphone samsung
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Siti Kairani
Analisis pengaruh kualitas jasa nilai dan kepuasan terhadap niat perilaku konsumen : studi kasus Lembaga Bahasa I Can Read = Analyzing the effect of service quality value and customer satisfaction to behavioral intentions : case study I Can Read Literacy
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Safira Syahdani Guci Fahmy
Analisis Pengaruh Electronic Word of Mouth (eWOM) Pada Consumers Purchase Intention di Social Commerce (S-Commerce) Aplikasi TikTok = Analysis of The Influence of Electronic Word of Mouth (eWOM) on Consumers Purchase Intention in Social Commerce (S-Commerce) TikTok Application
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Bunga Ghassani
Analisis pengaruh karakteristik social commerce (s-commerce) terhadap consumer's trust dan trust performance: studi kasus pada Groupon Indonesia = Effects of social commerce's (s-commerce) characteristics on consumer's trust and trust performance: case study on Groupon Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Putri Anastasha
Analisis pengaruh information quality, social psychological distance, dan trust terhadap purchase intention pada Instagram: studi kasus: beauty influencer di Indonesia = The influence of information quality, social psychological distance, and trust on purchase intention in Instagram: case study: beauty influencers in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership