Peranginangin, Gerha Jayamala
Pengaruh electronic word-of-mouth ewom terhadap brand attitude dan purchase intention pada beauty box Indonesia = The effect of electronic word of mouth ewom on brand attitude and purchase intention case study beauty box Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Dian Chaerunnisaa
Analisis hubungan electronic word of mouth, citra daerah tujuan wisata, sikap wisatawan terhadap daerah tujuan wisata dan keinginan berwisata: studi kasus Provinsi Daerah Istimewa Yogyakarta = Relationships analysis of electronic word-of-mouth, destination image, tourist attitude toward destination, and travel intention: case study special region of Yogyakarta Province
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Selly Dita Arnyatanggi
Pengaruh Penerapan Experiental Marketing Terhadap Word Of Mouth Konsumen (Studi Pada Velvet Suite Blitzmegaplex Central Park) = The Influence Of Experiential Marketing To Consumer Word Of Mouth (Study On Velvet Suite Blitzmegaplex Central Park)
Fakultas Ilmu Administrasi Universitas Indonesia, 2014
 UI - Skripsi Membership
Maharani Rachel Genezareth
Pengaruh Museum Servicescape Terhadap Word Of Mouth Pada Pengunjung Museum Sonobudoyo Yogyakarta = The Effect of Museum Servicescape on Word of Mouth among Visitors in Museum Sonobudoyo Yogyakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2023
 UI - Skripsi Membership
Erik
Pengaruh variasi elemen electronic word-of-mouth positif terhadap intensi menggunakan bus Transjakarta pada potential user: citra merek sebagai moderator = Effect of variations element electronic word-of-mouth positive of intention by bus Transjakarta on potential: users brand image as moderator
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Tesis Membership