Muhammad Fikar
Pengaruh Online Brand Community Terhadap Customer Loyalty: Studi pada Search Product dan Experience Product di Indonesia = The Influence of Online Brand Communities on Customer Loyalty: A Study on Search Products and Experience Products in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Lusiana
Pengaruh brand community affect dan trust terhadap brand community commitment serta pengaruhnya terhadap brand loyalty (studi kasus pada Komunitas Android Ponsel Samsung) = The influence of brand community affect and trust toward brand community commitment and the influence toward brand loyalty (case study Android Community Samsung Smartphone)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Yuni Winingsih
Pengaruh penggunaan Brand Extension pada Brand Awareness dalam Partai Politik (studi pada Tunas Indonesia Raya) = The Effect of brand extension toward brand awareness on political party
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi Open
Miranda Margareth Cecilia
Analisis pengaruh advertising dan sales promotion terhadap brand equity studi pada LA Senza Indonesia = The influence of advertising and sales promotion towards brand equity study case LA Senza Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Hary Hans Dwi Hendro Cahyadibroto
Pengaruh dari customer perceived value dan brand trust pada brand loyalty pengguna mobil di Jakarta = The Effects of customer perceived value and brand trust on car users brand loyalty in Jakarta
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2009
 UI - Tesis Open