Made Dwita Juliarta
Analisis pengaruh kepuasan penanganan keluhan melalui media sosial terhadap keberlangsungan penggunaan produk dan layanan telekomunikasi: studi kasus PT. XL Axiata tbk. = The impact of social media complaints handling satisfaction to continuous usage intention of telecommunications products and services: case study of PT. XL Axiata tbk.
2017
 UI - Tugas Akhir
Fandi Andrian Cindra Putra
Pengaruh corporate social responsibility terhadap brand image perusahaan: studi kasus: E-learn XL future leaders PT XL Axiata Tbk = Influence of Corporate social responsibility in building brand image: case study: E-learn XL future leaders PT XL Axiata Tbk
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi Membership
Muhammad Rifqi Aldrian
Analisis Penerapan Integrated Marketing Communication dalam Optimalisasi Penggunaan Social Media Marketing oleh Brand Formula One (F1) Pasca Akuisisi Liberty Media = The Usage of Integrated Marketing Communication Analysis through Social Media Marketing Optimalization of Formula 1 (F1) Brand After the Acquisition of Liberty Media
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Makalah dan Kertas Kerja
Vega Karina Andira Putri
Social media terintegrasi dalam komunikasi pemasaran brand di Indonesia (studi komparasi pemanfaatan social media oleh high dan low involvement decision brand) = Integrated social media in brand marketing communications in Indonesia comparative (study of use of social media by high dan low involvement decision brand)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tesis Membership
Jafar Fathul Haq
Pengaruh customer engagement melalui media sosial twitter terhadap pembentukan electronic word of mouth (E-Wom) positif (studi pada Twitter XL@ XL123) = The effect of customer engagement in social media twitter in establish positive electronic word of mouth e wom study on XL @ Twitter XL123
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Skripsi Membership