Tritama Chaerani
Distinction personal branding dan instagram strategi investasi simbolik syahrini = Distinction personal branding and instagram syahrini's symbolic investment strategy
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tesis Membership
Ardiyan Agung Nugroho
Strategi co-branding untuk membangun merek: Studi kasus Mobile Banking M-BCA, PT Excelcomindo Pratama dan PT Bank BCA Tbk
2003
 UI - Tesis Membership
X`tyna Martha
Pengaruh store image dan store brand price image terhadap store brand purchase intention studi kasus: Private Brand Carrefour = The effects of store image and store brand price image on store brand purchase intention study on Private Brand Carrefour
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Fijria Rahmawati
Pengaruh store reputation store commercial image dan store price image terhadap pembentukkan private label brand equity: studi kasus pada produk toko merek giant dari giant hypermarket = The influence of store reputation store commercial image and store price image on private label brand equity case study store brand of giant hypermarket
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership
Dyah Asri Setyorini
Sonic Branding dan Persepsi pada Jingle Iklan Lazada “Pengiriman Cepat & Gratis Ongkir hanya di Lazada!” = Sonic Branding and Perception of Lazada’s Advertisement Jingle “Pengiriman Cepat & Gratis Ongkir hanya di Lazada”
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2024
 UI - Makalah dan Kertas Kerja