Bornstein, Robert F
The Psychodynamics of Gender and Gender Role
Washington D.C, 2002
Buku Teks
Fausto-Sterling, Anne
Myth of gender: biological theories about women and men/ Anne Fausto-Sterling
Basic Books, 1985
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Hawkins, Del I.
Consumer behavior : building marketing Strategy
McGraw-Hill, Irwin, 2007
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Dubois, Bernard
Understanding the consumer
Prentice-Hall, 2000
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Schiffman, Leon G.
Consumer behavior
Prentice-Hall, 1991
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