Staudt, Thomas A.
A managerial introduction to marketing / Thomas A. Staudt and Donald A. Taylor
Prentice-Hall, 1965
 Buku Teks SO
Staudt, Thomas A.
A managerial introduction to marketing / Thomas A. Staudt, Donald A. Taylor
Prentice-Hall, 1970
 Buku Teks SO
McCarthy, E. Jerome
Basic marketing : a managerial approach
Richard D. Irwin, 1990
 Buku Teks SO
McCarthy, E. Jerome
Basic marketing : a managerial approach
Richard D. Irwin, 1978
 Buku Teks SO
McCarthy, E. Jerome
Basic marketing : a managerial approach
Richard D. Irwin, 1975
 Buku Teks SO