Zemke, Ron
E-Service : 24 ways to keep your customers-when the competition is just a click away
Amacom, 2000
 Buku Teks
Sexton, Don
Trump University marketing 101: nasihat pemasaran terbaik dihadapan anda = Trump University marketing 101: how to use the most powerful ideas in marketing to get more customers and keep them
Bhuana Ilmu Populer, 2006
 Buku Teks
Francese, Peter
Capturing customers
Golden Books Centre, 1992
 Buku Teks
Hall, Stacey
Attracting perfect customers = Menguasai pasar dengan kekuatan : menguasai pasar dengan synchronicity strategic / Stacey Hall and Jan Brogniez; alih bahasa Rudijanto
Bhuana Ilmu Populer, 2003
 Buku Teks
Raden Gandhira Wiratmadja
Pengaruh experiential marketing terhadap minat beli ulang pelanggan : studi kasus: Inul Vizta KTV Pejaten Village = The effects of experiental marketing towards customers repurchase intention : case study Inul Vista KTV Pejaten Village
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011
 UI - Tesis Open