edited by Robert A. Goldwin
Rand McNally, 1963
Buku Teks SO
Ferguson, John H.
McGraw-Hill, 1981
Buku Teks
edited by Donald W. Jugenheimer
Kansas American Academy of Advertising, 1983
Buku Teks
edited by Donald R. Glover
Nebraska American Academy of Advertising, 1984
Buku Teks
Kemper, Michael, edited, Motika, Raoul, edited, Reichmuth, Stefan, edited
Routledge, 2010
Buku Teks