Schiffman, Leon G.
Consumer behavior
Pearson, 2015
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Schiffman, Leon G.
Consumer behavior
Pearson Education, Inc., 2007
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Engel, James F.
Consumer behavior
Chicago Dryden Press, 1990
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Schiffman, Leon G.
Consumer behavior
Pearson Education International, 2004
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Peter, J. Paul
Consumer behavior : perilaku konsumen dan strategi pemasaran; Jilid 1
Erlangga , 1999
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