Applications of management science in marketing
edited by David B. Montgomery and Glen L. Urban
Prentice-Hall, 1970
Buku Teks
Kotler, Philip
Marketing management
Pearson, 2016
Buku Teks
Kotler, Philip
Marketing management
Pearson, 2016
Buku Teks
Kotler, Philip
Marketing management
Prentice-Hall, 2000
Buku Teks
Kotler, Philip
Marketing management
Prentice-Hall, 2003
Buku Teks