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Hasil Pencarian

Ditemukan 5 dokumen yang sesuai dengan query
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Armstrong, Gary M.
Marketing: an introduction
Upper Saddle River: Prentice-Hall, 2005
658.8 ARM m
Buku Teks  Universitas Indonesia Library
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Lee, Nancy R.
Social marketing : changing behaviors for good
Thousand Oaks: Sage, 2016
658.8 LEE s
Buku Teks  Universitas Indonesia Library
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Trias de Bes, Fernando, 1967-
Winning at innovation: the A-to-F model
" Innovate or Die! Companies that cannot innovate and develop new products, strategies and technologies to keep ahead in today's fastpaced market will not succeed. Companies need a systematic framework so innovation can occur at any level of the organization. The A-F Model is a step-by-step process for developing a successful culture of innovation, bringing together the different individuals and groups across the organization for ideas to be created, developed and implemented ... "
Basingstoke: Palgrave Macmillan, 2011
658.514 TRI w
Buku Teks  Universitas Indonesia Library
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Armstrong, Gary M.
Marketing: an introduction an Asian perspective
New Jersey: Prentice-Hall, 2005
658 ARM m
Buku Teks  Universitas Indonesia Library
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Marketing management : an Asian Perspective
Singapore: Prentice-Hall, 1996
658.8 MAR
Buku Teks  Universitas Indonesia Library