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ABSTRAKKinerja keuangan operator X mengalami penurunan di sisi net profitnya, dan
menunjukkan cost atau beban usaha yang meningkat di tiap tahunnya sehingga
mengurangi pendapatan revenue perusahaan. Untuk meningkatkan profit
perusahaan yang paling mungkin untuk dilakukan pada kondisi industri
telekomunikasi saat ini yang merupakan pasar oligopoly, adalah perlunya
efisiensi di sisi cost, yaitu dalam hal ini adalah investasi perusahaan. Trafik data
berkembang semakin pesat belakangan ini, mempengaruhi kebutuhan akan
jaringan data. Sehingga untuk memenuhi kebutuhan ini diperlukan adanya
ekspansi kapasitas, dalam hal ini kapasitas SGSN (Serving GPRS Support Node).
Perancangan model kontrol untuk investasi dan threshold atau ambang batas
disini akan menjadi kunci dalam pengambilan keputusan berapa besar dan waktu
yang tepat untuk melakukan ekspansi. Sehingga menjamin tidak terjadinya over
investment (investasi berlebihan), serta menghindari terjadinya keterlambatan
ekspansi yang dapat menyebabkan hilangnya pasar potensial.
ABSTRACTThe financial performance of operator X, has decreased especially in term of netprofit and shows that costs or operating expenses increased each year andtherefore reducing company?s revenue earnings. To increase company?s earningsin Olygopoly market, efficiency cost need to be maintained, in this casecompany?s investment. Data traffic is growing more rapidly these days, affectingthe need of network capacities for data traffic. Therefore to meet therequirements, it is necessary to expand the capacity, and in this case the capacityof the SGSN (Serving GPRS Support Node). Design control model of investmentand threshold are needed in decision making on how much the capacity will beadded and when the proper time to expand the capacity. Therefore, it avoid overinvestment and to be sure the proper time to expand the capacity so the companydoes not losing their potential market.;The financial performance of operator X, has decreased especially in term of netprofit and shows that costs or operating expenses increased each year andtherefore reducing company?s revenue earnings. To increase company?s earningsin Olygopoly market, efficiency cost need to be maintained, in this casecompany?s investment. Data traffic is growing more rapidly these days, affectingthe need of network capacities for data traffic. Therefore to meet therequirements, it is necessary to expand the capacity, and in this case the capacityof the SGSN (Serving GPRS Support Node). Design control model of investmentand threshold are needed in decision making on how much the capacity will beadded and when the proper time to expand the capacity. Therefore, it avoid overinvestment and to be sure the proper time to expand the capacity so the companydoes not losing their potential market.;The financial performance of operator X, has decreased especially in term of netprofit and shows that costs or operating expenses increased each year andtherefore reducing company’s revenue earnings. To increase company’s earningsin Olygopoly market, efficiency cost need to be maintained, in this casecompany’s investment. Data traffic is growing more rapidly these days, affectingthe need of network capacities for data traffic. Therefore to meet therequirements, it is necessary to expand the capacity, and in this case the capacityof the SGSN (Serving GPRS Support Node). Design control model of investmentand threshold are needed in decision making on how much the capacity will beadded and when the proper time to expand the capacity. Therefore, it avoid overinvestment and to be sure the proper time to expand the capacity so the companydoes not losing their potential market., The financial performance of operator X, has decreased especially in term of netprofit and shows that costs or operating expenses increased each year andtherefore reducing company’s revenue earnings. To increase company’s earningsin Olygopoly market, efficiency cost need to be maintained, in this casecompany’s investment. Data traffic is growing more rapidly these days, affectingthe need of network capacities for data traffic. Therefore to meet therequirements, it is necessary to expand the capacity, and in this case the capacityof the SGSN (Serving GPRS Support Node). Design control model of investmentand threshold are needed in decision making on how much the capacity will beadded and when the proper time to expand the capacity. Therefore, it avoid overinvestment and to be sure the proper time to expand the capacity so the companydoes not losing their potential market.]"
