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Hasil Pencarian

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Djuliana Moa
Strategi pemilihan saluran distribusi pada industri majalah komputer bulanan: studi terhadap majalah komputer CHIP
" In a competitive business environment, it is unportant for a company to synergize each functional department to achieve it's goal. Especially in the customer driven market when company focus on satisfy needs and wants of the customer, marketing functional being an important role for the business success. Place is one of marketing mix. The others is price, promotion and product. Strategy of distribution channel relating to its decision in chosing the chain which make company's ... "
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2006
S-Pdf
UI - Skripsi Membership  Universitas Indonesia Library