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Hasil Pencarian

Ditemukan 225 dokumen yang sesuai dengan query
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Khansa Alifa Dhiyaul Aulia
"Penelitian ini bertujuan untuk mengidentifikasi faktor-faktor yang mendorong niat boikot terhadap restoran fast food yang mendukung atau berafiliasi dengan Israel pada konsumen Generasi Z di Indonesia dengan menggunakan pendekatan kuantitatif dan desain konklusif deskriptif. Sampel terdiri dari 199 konsumen di Indonesia yang diperoleh melalui teknik non-probability sampling dan purposive sampling. Data yang terkumpul dianalisis dengan metode Partial Least Squares-Structural Equation Modeling (PLSSEM) pada aplikasi SmartPLS 4. Hasil penelitian menunjukkan bahwa Subjective Norm dan Perceived Efficacy berpengaruh positif terhadap niat boikot. Penelitian ini diharapkan dapat membantu organisasi atau gerakan boikot dalam memahami mekanisme pengambilan keputusan untuk berpartisipasi dalam boikot di kalangan konsumen Generasi Z.

This study aims to identify the factors driving boycott intention toward restaurants that support or affiliate with Israel among Generation Z consumers in Indonesia using a quantitative approach with a conclusive and descriptive design. The sample was distributed among 199 Indonesian consumers using non-probability sampling and purposive sampling techniques. The collected data was assessed using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method with the SmartPLS 4 application. The results indicate that Subjective Norm and Perceived Efficacy positively influence boycott intention. This study is expected to assist organizations or boycott movements in understanding the decision-making mechanisms of boycott participation among Generation Z consumers."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indinesia, 2025
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UI - Skripsi Membership  Universitas Indonesia Library
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S Patrio, Shine Pintor
"This study investigates the factors affecting borrowing intention among young entrepreneur of Indonesia TDA community based on the Theory of Planned Behavior (TPB). About 100 questionnaires were accepted and analyzed using structural equation modeling (SEM) in determining the relationships. The results show that borrowing intention amongst young entrepreneur of Indonesia TDA community is influenced by attitude, subjective norms, perceived behavior control, self identity, situational temptation, and past behavior. The young entrepreneur of Indonesia TDA community believe that they have complete control of their behavior in borrowing as they perceived to be equipped with the knowledge about the personal financing. In addition, because of their experience in students’ loans since undergraduates’ level, the result explains why situational temptation were found to be a significant predictor. The findings offer implications for researchers and government.
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Universitas Pelita Harapan. Jurusan Manajemen, {s.a.}
338 DEREMA 11:1 (2016)
Artikel Jurnal  Universitas Indonesia Library
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Sabila Djauhari
"Penelitian ini bertujuan untuk mengetahui faktor-faktor yang mempengaruhi intensi
PNS Badan Kepegawaian Negara RI dalam membayarkan zakat profesinya pada
BAZNAS. Theory of Planned Behavior yang dimodifikasi dengan tambahan
variabel Literasi Zakat PUSKAS BAZNAS menjadi dasar landasan teori penelitian
ini. Metode penelitian berupa kualitatif survey dan menggunakan SEM-PLS
(Structural Equation Modelling-Partial Least Square) sebagai alat analisisnya.
Sampel berupa 119 orang PNS BKN yang bertugas di BKN RI Pusat. Hasil dari
penelitian ini menunjukan bahwa pengetahuan zakat tidak berpengaruh secara
langsung terhadap intensi membayar zakat ASN, namun secara bersama-sama
dengan variabel lainnya, yaitu Attitude Towards Behaviour, Subjective Norms dan
Perceived Behavioral Control mempengaruhi intensi membayar zakat PNS BKN.
Variabel Attitude Towards Behaviour dan Perceived Behavioral Control
mempengaruhi intensi membayar zakat PNS BKN sedangkan variabel Subjective
Norms tidak berpengaruh terhadap intensi membayar zakat PNS BKN

This study studies the factors that influence the intention of the Civil Servants of Badan
Kepegawaian Negara RI in paying their zakat profession at BAZNAS. The Theory of
Planned Behavior which is modified with the addition of Zakat Literacy by PUSKAS
BAZNAS’s variable, form the basis of this research theory. The research method using
qualitative survey and SEM-PLS (Structural Equation Modeling-Partial Least Square) as
an analysis tool. The sample consisted of 119 BKN civil servants who were assigned at
BKN RI Pusat. Results indicated that zakat knowledge had no direct effect on BKN
civil servants’s intention to pay zakat, but jointly with other variables, Attitude
towards behaviour, Subjective norms dan Perceived Behavioral control, had
significant effects on BKN civil servants’s intention to pay zakat. Attitude towards
behaviour and Perceived Behavioral control had significant effects on ASN
intention to pay zakat. Subjective norms had no significant effects on BKN civil
servants’s intention to pay zakat.
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Jakarta: Sekolah Kajian Stratejik dan Global Universitas Indonesia, 2020
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UI - Tesis Membership  Universitas Indonesia Library
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Fahmi Idris Audina
"Tujuan dari penelitian ini adalah untuk menganalisis pengaruh sikap, norma subyektif, dan kontrol perilaku yang dirasakan pada ilmu komputer dan niat mahasiswa teknik komputer untuk melamar pekerjaan di perusahaan game online menggunakan teori perilaku terencana yang terdiri dari tiga variabel (sikap, subjektif norma, kontrol perilaku yang dirasakan). Penelitian ini juga memberikan wawasan bagi perusahaan game online tentang tren niat siswa untuk melamar pekerjaan di industri game online.
Penelitian ini menggunakan metode kuantitatif dan menggunakan analisis regresi linier berganda untuk pengujian hipotesis. Hasil penelitian ini menunjukkan bahwa sikap siswa sains komputer dan teknik komputer dan kontrol perilaku yang dipersepsikan berpengaruh positif terhadap niat siswa untuk melamar kerja di perusahaan game online, maka faktor norma subyektif tidak memiliki dampak positif terhadap niat melamar kerja di perusahaan game online.

The purpose of this study is to analyze the influence of attitudes, subjective norms, and perceived behavioral control in computer science and the intention of computer engineering students to apply for jobs in online game companies using planned behavior theory consisting of three variables (attitudes, subjective norms, behavior control perceived). This research also provides insight into online game companies about trends in student intentions to apply for jobs in the online game industry.
This research uses quantitative methods and uses multiple linear regression analysis for hypothesis testing. The results of this study indicate that the attitude of students of computer science and computer engineering and behavioral control perceived positive influence on student intentions to apply for work in online game companies, then the subjective norm factor does not have a positive impact on the intention to apply for work in online game companies.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
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UI - Skripsi Membership  Universitas Indonesia Library
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Luqyana Sakina
"ABSTRAK
Pertumbuhan Situs Jejaring Sosial telah membawa perhatian, terutama meningkatnya penggunaan Facebook.
Penelitian ini bertujuan untuk menjelaskan hubungan antara penggunaan Facebook secara kompulsif dan
loneliness dalam teori tingkah laku terancang (TPB) oleh Ajzen. Sebanyak 160 mahasiswa University of
Queensland direkrut secara sukarela. Kuesioner yang diadaptasi dari Ajzen (2006) digunakan untuk mengukur
variabel TPB (attitudes, subjective norms, dan perceived behavioral control) dan niat untuk menggunakan
Facebook secara kompulsif. Kuesioner yang diadaptasi dari Russell, Peplau & Cutrona (1980) digunakan untuk
mengukur loneliness. Hipotesis penelitian ini adalah seluruh faktor TPB dan loneliness berkorelasi positif dengan
niat penggunaan Facebook secara kompulsif. Hasil menunjukkan bahwa attitudes, subjective norms, dan
loneliness berkorelasi positif dengan niat penggunaan tetapi tidak untuk perceived behavioral control. Studi ini
menunjukkan bahwa loneliness membuat individu menggunakan Facebook mereka secara berlebihan, serta
kontribusi lebih lanjut dalam penerapan model TPB khususnya dalam penggunaan Facebook secara kompulsif

ABSTRACT
The growth of Social Networking Sites has brought concerns, particularly the increased use of Facebook. This
study aims to explain the correlation between the compulsive use of Facebook and loneliness within Ajzen`s
Theory of Planned Behavior (TPB). A total of 160 University of Queensland students were voluntarily recruited.
A questionnaire adapted from Ajzen (2006) was used to measure TPB determinants (attitudes, subjective norm,
and perceived behavioral control) and intentions to compulsively use Facebook. The questionnaire adapted from
Russell, Peplau & Cutrona (1980) was used to measure participants loneliness levels. This study predicts that all
TPB determinants and loneliness are positively correlated with the intention of compulsive Facebook use. Our
results indicate that attitudes, subjective norms, and loneliness are positively correlated with behavioral intention
but not for perceived behavioral control. This study suggests that loneliness makes individuals use their Facebook
excessively, as well as further contributions in the application of the TPB model, particularly in compulsive
Facebook use."
2020
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UI - Makalah dan Kertas Kerja  Universitas Indonesia Library
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Andithio Khairifatan
"ABSTRAK
Studi ini membahas mengenai peran kesadaran lingkungan yang dimiliki masyarakat Universitas Indonesia terhadap perilaku berkendara mereka. Hubungan perilaku tersebut diprediksi dengan bantuan model theory of planned behavior (TPB) dengan mengikutsertakan variabel kebiasaan berkendara dalam model. Pengujian dilakukan dengan menggunakan structural equation modeling (SEM). Ditemukan adanya hubungan kesadaran lingkungan dengan keinginan masyarakat Universitas Indonesia secara umum untuk menggunakan transportasi umum. Selain itu, terdapat hubungan negatif kebiasaan berkendara masyarakat Universitas Indonesia yang menggunakan transportasi pribadi dengan keinginannya untuk menggunakan transportasi umum. Studi ini merekomendasikan pendekatan koersif untuk menekan kebiasaan berkendara pengguna transportasi pribadi agar beralih ke transportasi umum.

ABSTRACT
This study discusses the role of the environmental concern of University of Indonesia society on their commuting behavior. The behavioral relationship is predicted with the help of the theory of planned behavior (TPB) while including driving habits variable to the model. There is a relationship between environmental concern and intention to use public transportation in the society of Universitas Indonesia, found in this study using the structural equation modeling (SEM) method. Furthermore, this study also finds a negative relationship between the driving habits of Universitas Indonesia people, particularly those who use private transportation, in their intention to use public transportation. Therefore, this study recommends a coercive approach to suppress the driving habits of private transportation users and switch to public transportation."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
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UI - Skripsi Membership  Universitas Indonesia Library
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Amanda Anggriani Kinasih
"[ABSTRAK
Penelitian ini menganalisa intensi perselingkuhan didalam hubungan romantis menggunakan Theory of Planned
Behaviour (TPB). Berdasarkan TPB, sikap, kontrol perilaku yang diterima, dan norma subjektif dapat
memprediksi langsung intensi ataupun niat perselingkuhan. Sampel yang digunakan dalam penelitian ini adalah
160 mahasiswa, dengan rasio 93 perempuan dan 67 laki-laki. Penelitian ini memprediksi bahwa seeorang yang
memiliki sikap positif terhadap perselingkuhan memiliki kecenderungan lebih untuk berselingkuh. Niat
berselingkuh juga lebih besar apabila seseorang merasa lingkungan sekitarnya menyetujui perilaku
perselingkuhan, dan apabila mereka menganggap berselingkuh dari pasangan mereka adalah hal yang mudah.
Selain itu, kepuasan dalam berhubungan merupakan salah satu faktor yang dapat memprediksi niat berselingkuh.
Hipotesis terakhir dalam penelitian ini memperkirakan bahwa seseorang yang memiliki kepuasan yang tinggi
dalam hubungan romantisnya cenderung tidak memiliki niat berselingkuh dari pasangannya.ABSTRACT This study investigated infidelity intention among dating relationships using theory of planned behaviour (TPB).
The TPB suggests that attitudes, perceived behavioural control and subjective norm are direct predictors of
infidelity intention. A sample of 160 university students was employed, with female and male ratio 93 and 67,
consecutively. It is expected that individual?s favourable attitudes toward infidelity increase the likelihood of
one?s unfaithful behaviour. Infidelity intention tend to be higher if individuals perceived that their surroundings
approved infidelity behaviour, and also if they believe that cheating on partner is easy for them. Additionally,
relationship satisfaction will also be examined as another predictor of infidelity intention. It is expected that
individuals with greater relationship satisfaction will be less likely to engage in infidelity behaviour., This study investigated infidelity intention among dating relationships using theory of planned behaviour (TPB).
The TPB suggests that attitudes, perceived behavioural control and subjective norm are direct predictors of
infidelity intention. A sample of 160 university students was employed, with female and male ratio 93 and 67,
consecutively. It is expected that individual’s favourable attitudes toward infidelity increase the likelihood of
one’s unfaithful behaviour. Infidelity intention tend to be higher if individuals perceived that their surroundings
approved infidelity behaviour, and also if they believe that cheating on partner is easy for them. Additionally,
relationship satisfaction will also be examined as another predictor of infidelity intention. It is expected that
individuals with greater relationship satisfaction will be less likely to engage in infidelity behaviour.]
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Fakultas Psikologi Universitas Indonesia, 2015
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UI - Makalah dan Kertas Kerja  Universitas Indonesia Library
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Kameswara Muhammad Rafi Al Fath
"Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi niat mengkonsumsi produk makanan halal bagi konsumen muslim milenial yang berada di Indonesia. Sebanyak 200 sampel yang digunakan dalam penelitian ini berdomisili di DKI Jakarta, Bogor, Depok, Tangerang dan Bekasi. Data dikumpulkan dengan cara menyebarkan kuesioner online dan diisi secara individu oleh responden. Data
telah diperoleh diolah menggunakan software SPSS 22 dengan metode linier bergandaregresi. Hasil yang diperoleh dari penelitian ini menunjukkan bahwa faktor-faktor tersebut adalah Konsumen Muslim Milenial Indonesia yaitu sikap, norma subjektif, kontrol perilaku yang dirasakan, identitas diri agama, dan kewajiban moral berpengaruh signifikan terhadap niat mengonsumsi produk makanan halal. Penelitian ini diharapkan dapat menjadi acuan dalam pengambilan keputusan para pelaku bisnis bergerak di bidang produk makanan halal.

This study aims to analyze the factors that influence intention consuming halal food products for millennial Muslim consumers in Indonesia. A total of 200 samples used in this study are domiciled in DKI Jakarta, Bogor, Depok, Tangerang and Bekasi. The data were collected by distributing online questionnaires and filling in individually by the respondents. Data
has been obtained processed using SPSS 22 software with multiple linear regression method. The results obtained from this study indicate that these factors are Indonesian Millennial Muslim Consumers, namely attitudes, subjective norms, perceived behavioral control, religious identity, and moral obligations have a significant effect on the intention to consume halal food products. This research is expected to be a reference in making decisions for business people engaged in halal food products.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
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UI - Skripsi Membership  Universitas Indonesia Library
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Hafist Mulya Ichsandaru
"Indonesia adalah negara dengan penduduk muslim terbesar se dunia, karena hal tersebut Indonesia memiliki potensi wakaf tunai yang besar, namun hingga saat ini realisasi pengumpulan dana wakaf jauh tertinggal dari potensinya. Fenomena tersebut menjadi penggerak studi ini, selanjutnya studi ini ditujukan untuk mengetahui pengaruh perceived ihsan, islamic egalitarian, serta islamic religiosity terhadap intensi wakaf tunai. Survey dilakukan kepada 210 muslim yang belum pernah melakukan wakaf tunai dan berdomisili di Jabodetabek.
Studi menemukan perceived ihsan serta islamic religiosity signifikan berpengaruh positif terhadap intensi wakaf tunai. Selanjutnya lembaga pengumpul serta pengelola dana wakaf dapat menggunakan nilai yang menggambarkan perceived ihsan serta islamic religiosity dalam berbagai bentuk komunikasi publiknya sehingga dapat lebih efektif untuk meningkatkan intensi wakaf tunai. Penelitian selanjutnya harus mencakup daerah yang lebih luas serta profil responden yang lebih proporsional agar dapat memberikan representasi data yang lebih baik.

Indonesia is a country with the largest muslim population in the world, because of that Indonesia has a large potential of cash waqf, but until now the realization of waqf fund collection has lagged far behind its potential. This phenomenon is the driving force of this study, then this study aims to determine the perceived ihsan, egalitarian islam, and islamic religiosity influences on the intention of cash waqf. The survey was conducted on 210 muslims who have never made cash waqf and are domiciled in Jabodetabek.
The study found that perceived ihsan and islamic religiosity had a significant positive effect on cash waqf intentions. Furthermore, waqf fund managers can use values that describe perceived ihsan and islamic religiosity in various forms of public communication so that it can be more effective in increasing cash waqf intention. Future research must cover a wider area and a more proportional respondent profile in order to provide better data representation.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
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UI - Skripsi Membership  Universitas Indonesia Library
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