Ditemukan 4 dokumen yang sesuai dengan query
Tyreman, David
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There are masses of people just waiting to do business with you...once they are so inspired. Business is not just a transaction; it's an experience. People do more business with people and companies that engage them in the purchasing experience. When you attach meaning to the act of doing business with you, you stand out from the crowd. "World Famous" reveals what enormous possibilities await you once you put your energy into inspiring rather than ...
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New York: American Management Association;, 2009
e20447917
eBooks Universitas Indonesia Library
Fromm, Jeff
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The numbers cannot be ignored: eighty million Millennials wielding $200 billion in buying power are entering their peak earning and spending years. Based on original market research, this book reveals the eight attitudes shared by most Millennials, and the new rules for engaging them successfully ...
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New York: [American Management Association, ], 2013
e20440489
eBooks Universitas Indonesia Library
Fromm, Jeff
"
The numbers cannot be ignored: eighty million Millennials wielding $200 billion in buying power are entering their peak earning and spending years. Based on original market research, this book reveals the eight attitudes shared by most Millennials, and the new rules for engaging them successfully ...
"
New York: [American Management Association, ], 2012
e20437113
eBooks Universitas Indonesia Library
Gronbach, Kenneth W.
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For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor--the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change. Each product and service has a "best customer" that sustains a business ...
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New York: American Management Association, 2008
e20448538
eBooks Universitas Indonesia Library
