Ditemukan 25 dokumen yang sesuai dengan query
Umar Adiwinoto
"
Universitas Indonesia. Fakultas Ekonomi dan Bisnis
Industri minuman ringan berkarbonasi di Indonesia mengalami perkembangan pesat. Dengan pertumbuhan sebesar 15% per tahun, industri ini menarik minat produsen-produsen luar negeri maupun lokal. Produsen luar negeri seperti Coca-Cola dan Pepsi harus menghadapi merk-merk baru bahkan house-brand yang diproduksi oleh distributor lokal. Pangsa pasar minuman ringan di Indonesia 95% dikuasai oleh merk-merk Coca-Cola seperti Coke, Sprite dan Fanta.
Diantara produk-produk Coca-Cola di Indonesia, Fanta merupakan produk yang cukup potensial untuk dikembangkan. ...
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1995
T-Pdf
UI - Tesis Membership Universitas Indonesia Library
Barrow, Simon
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Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization. Starting with a review of the pressures which have generated current interest in employer branding, this definitive book goes on to look at the historical roots of brand management and the practical steps ...
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New Jersey: John Wiley & Sons, 2006
658.314 BAR e
Buku Teks Universitas Indonesia Library
Princeton, NJ: Auerbach, 1970
658.57 PRO
Buku Teks Universitas Indonesia Library
Pessemier, Edgar A.
New Jersey: John Wiley & Sons, 1982
658.5 PES p
Buku Teks Universitas Indonesia Library
Wheelwright, Steven C.
New York: The Free Press, 1992
658.575 WHE r
Buku Teks Universitas Indonesia Library
Crawford, C. Merle
New York: McGraw-Hill/Irwin, 2000
658.575 CRA n
Buku Teks Universitas Indonesia Library
Kuczmarski, Thomas D.
Englewood Cliffs, NJ: Prentice-Hall International, 1992
658.575 KUC m
Buku Teks Universitas Indonesia Library
D`Allesandro, David F.
Yogyakarta: Andi, 2003
658.827 DAL p
Buku Teks Universitas Indonesia Library
Galsworth, G.D.
Vermont: Oliver Wight, 1994
745.2 GAL s
Buku Teks Universitas Indonesia Library
Moffitt, Sean
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Sean Moffitt and Mike Dover show you how to take advantage of the exciting new models of business and technologies--and enthusiastic online communities--one click at a time. --from publisher description ...
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New York: McGraw-Hill , 2011
658.827 MOF w
Buku Teks Universitas Indonesia Library
