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Hasil Pencarian

Ditemukan 1 dokumen yang sesuai dengan query
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Muhammad Naufal Adli
The influence of ethical production in the cosmetics companies competitive advantage = Pengaruh etika dalam produksi terhadap keunggulan kompetitif dalam kosmetik industri
" ABSTRAK
This research examines the influence of changing consumerism in the cosmetics industry. The consumers are changing to be more ethical. They become more aware of product they use. This research inspects on how ethics in cosmetics industry play a role in shaping competitive advantage of companies in this industry. Taking stakeholder view and dynamic capabilities as the main theoretical foundation, this research tries to analyze the main drivers from external environment that push the companies ... "
2017
S69269
UI - Skripsi Membership  Universitas Indonesia Library