Ditemukan 2 dokumen yang sesuai dengan query
Spellman, Susan V.
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This book overturns nostalgic stereotypes of antiquated storekeepers, suggesting that nineteenth and early twentieth-century grocers were important but unsung innovators of business models and retail technologies that fostered the rise of contemporary retailing. They wrestled with fundamental changes in the structures of retailing and commercial capitalism, including the development of mass production, distribution, and marketing; the growth of regional and national markets; the emergence of new organizational and business methods; and the introduction of retail ...
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Oxford: Oxford University Press, 2016
e20470234
eBooks Universitas Indonesia Library
Boyer, Kenneth Karel
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This book looks at how retailers and specifically grocers are using the Internet, to help them build stronger relationships with their customers and thus relieve the constant pressure of competing on price points along. The strategies in the book will help readers strengthen their relationship with customers, increase customer loyalty and minimize costs using the Internet to extend the supply chain ...
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New York: [American Management Association;, ], 2005
e20438462
eBooks Universitas Indonesia Library
