Ditemukan 1 dokumen yang sesuai dengan query
Sigit Pramono
"
The homogeneity of services offered by airlines contributes toward fierce competition among them. Airlines need to make different services, thus providing a competitive advantage for the airline. Online review websites provide a great opportunity for customers to write reviews in evaluating products or services online. Airlines could strategically use online reviews to achieve competitive advantages by extracting insights regarding service attributes contained in the reviews. The aims of the research are to extract service attributes ...
"
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
T53701
UI - Tesis Membership Universitas Indonesia Library