Ditemukan 1 dokumen yang sesuai dengan query
Sullivan, Luke
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Hey Whipple, Squeeze This, has helped generations of young creatives in advertising make their mark in the field. The lessons about writing and art direction contained in 5 previous editions of Whipple are still relevant. Creativity is still king. But students of the craft now need additional guidance to ply their craft in a digital-first world. This edition contains important new chapters and updates that explain how to create great advertising in any format, including ...
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New Jersey: John Wiley & Sons, Inc., 2022
659.13 SUL h
Buku Teks Universitas Indonesia Library
