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Hasil Pencarian

Ditemukan 1 dokumen yang sesuai dengan query
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Yohanes Parningotan Rusdianto
" These research empirically examined the effect of brand image, product knowledge, and product involvement on repurchase intention from the owner of Bajaj, Honda, Kanzen and Kymc. Therefore these study was conducted to observe the influence of brand image, product knowledge, product involvement on the decided of repurchasing motorcycle and also to observe the differences between Bajaj, Honda, Kanzen and Kymco. The research method the researcher used was the descriptive method with the objective was to ... "
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi Open  Universitas Indonesia Library