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Hasil Pencarian

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Siburian, Mordahai
Strategi pengembangan wisata edukasi di godong ijo depok dengan experietial marketing / Mordahai Siburian, Devi Roza K. kausar, Riza Firmansyah
" ABSTRACT
Godong Ijo is a visitors attraction offering educational tourism programs with quite strong interaction with nature. The program are designed as a means of learning, hence they are often participated by students. The purpose of this study is to describe the application of experiential marketing in Godong Ijo's program from visitors perspective and to develop development strategy for Godong Ijo based on experiential marketing. The method used is qualitative research method using survey, interview, and ... "
Jakarta: Fakultas Pariwisata Universitas Pancasila, 2017
910 JTDA 4:2 (2017)
Artikel Jurnal  Universitas Indonesia Library