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Ditemukan 2 dokumen yang sesuai dengan query
cover
Nick, Michael J.
The key to the C-suite : what you need to know to sell successfully to top executives
New York: Amacom, 2011
658.85 NIC k
Buku Teks  Universitas Indonesia Library
cover
Nick, Michael J.
The key to the C-suite: what you need to know to sell successfully to top executives
" With budgets more stringent than ever, important purchasing decisions have moved up the ladder to the C-suite. These days, it is crucial for sales professionals to understand the financial metrics senior level executives use to make strategic buying decisions and be able to communicate the positive effect their products or services will have on a company's financial statements. This book shows readers how to build a convincing business case and present it to C-level executives. ... "
New York: [American Management Association;, ], 2011
e20437433
eBooks  Universitas Indonesia Library