Ditemukan 6 dokumen yang sesuai dengan query
Bacon, Terry R., 1947-
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The "Behavioral Advantage" reveals the secrets behind what is essentially a chess game with competitors. To win the game, companies must develop: a carefully plotted opening game, with all internal values, policies, practices and behaviors fully aligned to make the most of resources and capabilities; a smart and efficient middle game, in which the company builds and strengthens its position with the customer, thereby outflanking competitors; and a confident and smooth endgame that assures a ...
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New York: American Management Association, 2004
e20438402
eBooks Universitas Indonesia Library
Bacon, Terry R., 1947-
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"Winning Behavior" gives companies a new way to increase business: by "outbehaving" rivals so that customers see a positive behavioral difference at every customer touchpoint - from product development and branding to bids and proposals, service, and much more. It is this company-wide Behavioral Differentiation that breeds lasting customer loyalty by allowing any company to distinguish itself from competitors in a tough, crowded market. "Winning Behavior" will prove to be a landmark book in the ...
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New York: American Management Association;, 2003
e20438344
eBooks Universitas Indonesia Library
Bacon, Terry R., 1947-
"
"In most businesses, 80% of the revenue comes from 20% of the customers. Management of these key accounts demands discipline, direction, and purpose. Account managers and salespeople must be able to identify and capture key opportunities and use a systematic approach to growing the accounts. Here's where they'll find the powerful tools, processes, and techniques to succeed. Selling to Major Accounts is full of practical, proven approaches to account management. Loaded with examples, tables, charts, ...
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New York: [American Management Association;, ], 1999
e20438141
eBooks Universitas Indonesia Library
Bacon, Terry R., 1947-
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What do a person's knowledge, expressiveness, history, character, and attraction have in common? Or his or her role, resources, information, network, and reputation? Each is a key to either personal or organizational power, and together they open the complex combination lock on the door of true leadership and irresistible influence. The Elements of Power combines the latest research on the nature of power all over the world with a handy self-assessment and invaluable insight into: ...
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New York: [American Management Association;, ], 2011
e20437391
eBooks Universitas Indonesia Library
Bacon, Terry R., 1947-
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About the book: We succeed in business and in life when we influence how others think, feel, and act: getting them to accept our point of view, follow our lead, join our cause, feel our excitement, or buy our products and services. The act of influencing is such a part of our daily lives that we often don't even realize when we (or others) are doing it. But to succeed, we need to know how ...
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New York: [American Management Association;, ], 2012
e20436833
eBooks Universitas Indonesia Library
Bacon, Terry R., 1947-
New York: Amacom, 2012
658.4 BAC e
Buku Teks Universitas Indonesia Library
