Ditemukan 3 dokumen yang sesuai dengan query
Amalia Suzianti
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ABSTRAK
Kualitas merupakan fenomena yang sangat dekat dalam kehidupan kita sehari-hari. Kualitas merupakan parameter terhadap nilai yang diberikan oleh perforrna suatu produk atau pelayanan. Dalam era globalisasi sekarang ini dan menjelang era perdagangan bebas tahun 2003 yang akan datang setiap perusahaan dituntut untuk menghasilkan produk dan pelayanan yang sesuai dengan standar kualitas yang telah ditetapkan apabila ia ingin memenangkan persaingan.
Dalam dunia kesehatan kualitas dan fenomenanya baru mulai diperhitungkan pada era akhir 80-an. Mengingat dunia kesehatan berkaitan ...
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2000
S49899
UI - Skripsi Membership Universitas Indonesia Library
Amalia Suzianti
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Product packaging is not only used as a product container, but also used as a means of marketing by companies, particularly by those involved in consumer goods. Yogurt products are predicted to experience expansion in the Indonesian market. In this study, the authors analyzed the implementation of cognitive-based design in developing yogurt product packaging to increase consumers’ willingness to buy the product. This study was divided into two phases: initial research and primary research. Initial ...
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Depok: Faculty of Engineering, Universitas Indonesia, 2015
UI-IJTECH 6:4 (2015)
Artikel Jurnal Universitas Indonesia Library
Amalia Suzianti
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Online business or e-commerce is now very popular and is a growing industry in Indonesia. Although the growth is high with a 15% rise from 2011, it is found that only 57% of the Indonesians used the Internet for online shopping (MasterCard, 2012). To increase purchases through online stores, a study on customer satisfaction is needed. This study designs a preferred service for fashion online shops based on customer preferences, which would then increase customer ...
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Depok: Faculty of Engineering, Universitas Indonesia, 2015
UI-IJTECH 6:5 (2015)
Artikel Jurnal Universitas Indonesia Library
