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Hasil Pencarian

Ditemukan 19621 dokumen yang sesuai dengan query
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Inghilleri, Leonardo
"In a tight market, your most powerful growth engine?and your best protection from competitive inroads?is this: put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become ?walking billboards? who will happily promote your brand."
New York: [American Management Association, ], 2010
e20440390
eBooks  Universitas Indonesia Library
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DiJulius III, John R.
"Foreword by Capodagli and Lynn Jackson, coauthors of The Disney Way All businesses have customers, but how many of them deliver unforgettably good customer service? Secret Service reveals the hidden systems of the few exceptional companies that do: what actions they take behind the scenes to consistently surpass customer expectations. These organizations reap the benefits of greater customer loyalty, exponentially expanded referral networks, lower employee turnover, and stronger bottom-line results. By quantifying and examining each phase of the "Customer Experience Cycle," Secret Service reveals clever, practical ideas that can be transformed into repeatable best practices in any organization and at every level. Packed with examples applicable to a wide range of industries, this book provides practical, realistic ways to: * Turn customer complaints into positive experiences * Use marketing to go deeper with existing customers * Increase customer and employee retention, and turn bland customer service into truly memorable customer experiences""
New York: [American Management Association, ], 2003
e20438140
eBooks  Universitas Indonesia Library
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Vivie Nurjaningrum Putri Rantyanti
"Tantangan untuk memperoleh kepuasan dan loyalitas pelanggan semakin besar di persaingan yang semakin kompetitif saat ini. Terutama pada sektor perbankan yang menawarkan produk yang relatif sama seperti sektor perbankan. Studi sebelumnya telah membuktikan bahwa inovasi layanan merupakan kebutuhan yang tidak dapat dihindari untuk kelangsungan hidup perusahaan dan sangat penting untuk mempengaruhi kepuasan dan loyalitas pelanggan dalam industri perbankan. Di sisi lain, model konseptual yang matang mengenai faktor yang mepengaruhi kepuasan dan loyalitas pelanggan sudah lebih dulu ditemukan dengan mempertimbangkan service quality sebagai antecedent. Penelitian ini bertujuan untuk mengembangkan dan memvalidasi model konseptual baru dari kepuasan dan loyalitas pelanggan di industri perbankan Indonesia dengan inovasi layanan dan konsep kualitas layanan sebagai anteseden, dengan juga dimensi kualitas layanan yang digunakan. Untuk memvalidasi model konseptual yang diusulkan, survei online dilakukan dan data dari 274 pelanggan bank ritel sampel di Indonesia digunakan. Analisis data menggunakan Structural Equation Modeling (SEM). Hasil SEM menunjukkan bahwa inovasi layanan berpengaruh positif terhadap kualitas layanan, kepuasan, dan loyalitas pelanggan, sedangkan service quality berpengaruh positif pada kepuasan pelanggan, namun tidak berpengaruh terhadap loyalitas pelanggan. Kemudian, kepuasan pelanggan berpengaruh positif terhadap loyalitas pelanggan. Studi ini memperkaya studi yang ada yang berfokus pada kepuasan dan loyalitas pelanggan dalam perbankan terutama dalam konteks negara berkembang.

Customer satisfaction and loyalty are more challenging to obtain in today increasingly competitive market including banking sector which offered relatively similar product. Earlier study has proven that service innovation is an inevitable necessity for firm's survival and is critical to influence the customer satisfaction and loyalty in banking industry. On the other hand, a well-developed conceptual model of satisfaction and loyalty in service industry has been established, considering service quality as the antecedent. This study is aimed to develop and validate a new conceptual model of customer satisfaction and loyalty in Indonesia banking industry with service innovation and service quality concept as the antecedent, with also employed service quality dimensions. In order to validate the proposed conceptual model, online survey was conducted and data from 274 sampled customers of retail bank in Indonesia was used. The data analysis employed Structural Equation Modeling (SEM). SEM results show that service innovation has positive effect to service quality, customer satisfaction and loyalty while service quality has positive impact on customer satisfaction, and customer satisfaction has positive impact on customer loyalty. However, the effect of service quality to customer loyalty was not supported. This study enriches existing study which focus on customer satisfaction and loyalty in banking especially in emerging country context. Moreover, this study provides additional knowledge with incorporating service innovation and service quality as antecedent of customer satisfaction and loyalty in banking industry."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
T-pdf
UI - Tesis Membership  Universitas Indonesia Library
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Gallagher, Richard S.
"Good customer service might seem like a matter of attitude, but with a little knowledge of basic behavioural psychology, any service rep or team can dramatically improve service quality. "Great Customer Connections" presents a step-by-step program that takes proven psychological principles and turns them into easy-to-apply practices - so each customer interaction becomes a peak experience."
New York: American Management Association, 2006
e20441574
eBooks  Universitas Indonesia Library
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Vania Rachma Putri
"Aplikasi Asuransi Digital muncul sebagai aplikasi yang berinteraksi dengan pelanggan perusahaan yang signifikan, berpotensi meningkatkan efisiensi layanan pelanggan sekaligus mengurangi biaya. Penelitian ini menerapkan kualitas layanan & kualitas layanan pemulihan dengan aplikasi asuransi digital untuk mengetahui pengalaman, kepuasan, dan loyalitas pelanggan terhadap aplikasi asuransi digital. Penelitian ini menggunakan variable efficiency, fulfilment, security, availability and compensation, responsiveness, contact sebagai kosntruk dari e-service quality dan e-recovery service quality yang kemudian diteliti pengaruhnya terhadap Customer Experience dan Customer Satisfaction.untuk mendorong Customer Loyalty. Analisis PLS-SEM dilakukan pada data yang diperoleh melalui kuesioner online yang disebar melalui jejaring sosial serta ikatan individu. Sebanyak 261 pengguna aplikasi asuransi digital menjadi responden dengan syarat bahwa mereka memiliki polis asuransi aktif dan telah menggunakan aplikasi asuransi digital untuk melakukan transaksi selama minimal 6 bulan terakhir. Hasil analisis menunjukkan bahwa faktor kualitas layanan dan kualitas layanan pemulihan berpengaruh positif terhadap pengalaman dan kepuasan pelanggan, yang pada gilirannya memengaruhi loyalitas pelanggan. Temuan ini membuka wawasan baru tentang bagaimana loyalitas pelanggan terbentuk dalam industri asuransi.

Digital Insurance Application is emerging as a significant corporate customer-facing application, potentially increasin customer service efficiency while reducing costs. This study applies service quality & recovery service quality with digital insurance applications to determine customer experience, satisfaction, and loyalty to digital insurance applications. This study uses the variables efficiency, fulfillment, security, availability and compensation, responsiveness, contact as constructs of e-service quality and e-recovery service quality which are then examined for their effect on customer experience and customer satisfaction to encourage customer loyalty. An analysis using PLS- SEM was performed on informasi obtained from online questionnaires distributed through social networks and personal connections. The study included 261 customers of a digital insurance application World Health Organization met specific criteria: having an active insurance policy and conducting transactions on the digital insurance platform for at least 6 months. The analysis results revealed that service quality and service recovery significantly influence customer experience and satisfaction, ultimately leading to a positive impact on customer loyalty. These findings provide valuable new insights into customer loyalty within the insurance industry."
Jakarta: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
T-pdf
UI - Tesis Membership  Universitas Indonesia Library
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Nita Theodora Bustan
"Penelitian ini bertujuan menganalisis pengaruh interactional, distributive, procedural justice terhadap recovery satisfaction, overall satisfaction dan berakhir pada customer loyalty di dalam pasar jasa cuci mobil. AutoKlin dipilih sebagai tempat dilakukan penelitian oleh Peneliti. Penelitian ? penelitian sebelumnya menunjukkan Recovery Satisfaction tidak secara signifikan mempengaruhi customer loyalty. Yang mempengarhui secara signifikan adalah Overall satisfaction (Yu ? Wei Chang et.al, 2010). Penelitian ini juga menganalisis apakah interactional justice, procedural justice, distiributive justice berpengaruh signifikan kepada Recovery Satisfaction dan Overall Satisfaction dan berujung pada customer loyalty. Penelitian ini menggunakan model yang telah dikembangkan oleh Yu-We Chang et.al (2010).

This study aims to analyze the effect of interactional, distributive, procedural justice towards recovery satisfaction, overall satisfaction and customer loyalty at the car wash service markets. AutoKlin chosen as the research conducted by the researcher. Research - Recovery Satisfaction previous study showed no significantly affect customer loyalty. Which significantly affect is Overall satisfaction (Yu - Wei Chang et.al, 2010). The study also analyzed whether interactional justice, procedural justice, justice distiributive significant toward Recovery Satisfaction and Overall Satisfaction and lead to customer loyalty. This study uses a model that has been developed by Yu-Wei Chang et.al (2010)."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
S45502
UI - Skripsi Membership  Universitas Indonesia Library
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Fitri Raihani
"LinkAja sebagai salah satu dompet digital di Indonesia memiliki target dalam meningkatkan transaksi pengguna aktif yang sehat dan loyal. Penelitian ini bertujuan untuk menganalisis pengaruh mobile wallet service dimensions yaitu perceived service quality, perceived ease of use, perceived usefulness, perceived cost, dan perceived security terhadap customer loyalty melalui customer satisfaction pada pengguna LinkAja di Jabodetabek. Penelitian ini menggunakan pendekatan kuantitatif dan teknik purposive sampling dengan menyebarkan kuesioner melalui Google Form kepada 165 responden yang merupakan pengguna LinkAja di Jabodetabek, berusia minimal 17 tahun/sudah memiliki KTP, dan telah melakukan transaksi pada aplikasi LinkAja minimal dua kali dalam enam bulan terakhir. Analisis deskriptif dan uji regresi menggunakan SPSS digunakan dalam menganalisis data. Temuan menunjukkan bahwa mobile wallet service dimensions berpengaruh secara signifikan terhadap customer satisfaction dan customer loyalty, customer satisfaction berpengaruh secara signifikan terhadap customer loyalty, serta mobile wallet service dimensions juga berpengaruh secara signifikan terhadap customer loyalty melalui customer satisfaction pada pengguna aplikasi dompet digital LinkAja di Jabodetabek. Lebih lanjut, dimensi dari mobile wallet service yaitu perceived service quality, perceived usefulness, dan perceived security ditemukan memiliki pengaruh terhadap customer satisfaction, sedangkan customer loyalty dipengaruhi oleh dimensi perceived service quality, perceived cost, dan perceived security.

LinkAja, as one of the digital wallets in Indonesia, aims to increase healthy and loyal active user transactions. This study analyzes the impact of mobile wallet service dimensions, namely perceived service quality, perceived ease of use, perceived usefulness, perceived cost, and perceived security, on customer loyalty through customer satisfaction among LinkAja users in Jabodetabek. The research utilizes a quantitative approach and purposive sampling technique, distributing questionnaires via Google Form to 165 respondents who are LinkAja users in Jabodetabek, aged at least 17 years old/already have an ID card, and have conducted transactions on the LinkAja application at least twice in the last six months. Descriptive analysis and regression tests using SPSS were used to analyze the data. The findings indicate that mobile wallet service dimensions significantly affect customer satisfaction and customer loyalty. Additionally, customer satisfaction significantly influences customer loyalty, and mobile wallet service dimensions also significantly affect customer loyalty through customer satisfaction of the LinkAja users in Jabodetabek. Furthermore, the dimensions of mobile wallet service, namely perceived service quality, perceived usefulness, and perceived security, are found to influence customer satisfaction, while customer loyalty is influenced by perceived service quality, perceived cost, and perceived security."
Depok: Fakultas Ilmu Administrasi Universitas Indonesia, 2024
S-pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Billy Muhammad Fadillah
"Dalam satu dekade terakhir, pertumbuhan usaha kuliner di Indonesia sangat cepat. Warunk Upnormal muncul sebagai salah satu usaha yang tingkat pertumbuhannya sangat tinggi. Bagaimana Warunk Upnormal menjaga kualitas layanannya agar konsumen tetap merasa puas dan loyal? Penelitian ini meneliti pengaruh service quality, perceived value pada customer satisfaction dan loyalty yang dilakukan Warunk Upnormal di Jakarta. Menggunakan teknik non-probability sampling, kuesioner penelitian dibagikan kepada sebanyak 245 responden. Software yang digunakan untuk mengolah data adalah SPSS dan SmartPLS 3.0. Hasil menunjukkan bahwa service quality yang dilakukan oleh Warunk Upnormal berpengaruh postif terhadap customer satisfaction, dan customer satisfaction yang pada akhirnya memberikan pengaruh positif pada loyalitas pelanggan. Menarik untuk disikapi bahwa hasil dari variabel perceived value memperlemah hubungan antara service quality terhadap customer satisfaction. Implikasi manajerial dan saran untuk penelitian selanjutnya diberikan berdasarkan hasil penelitian yang dilakukan.

In the past decade, the growth of culinary businesses in Indonesia is very fast. Warunk Upnormal emerged as one of the businesses whose growth rates were very high. How does Warunk Upnormal maintain the quality of its services so that consumers remain satisfied and ultimately loyal? This study studies the effect of service quality, perceived value on customer satisfaction and loyalty by Warunk Upnormal in Jakarta. Using the non-probability sampling technique, questionnaire distributed to 245 respondents. This research was processed using SPSS and SmartPLS 3.0 tools. Realizing the quality of service performed by Warunk Upnormal determines positively to customer satisfaction, and customer satisfaction determines which eventually provide a positif impact toward customer loyalty. It is interesting to note here that the perceives value aparently weakning the relationship between service quality and customer satisfaction. Managerial implication and and suggestions for further research are given based on the research report."
Jakarta: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
T-pdf
UI - Tesis Membership  Universitas Indonesia Library
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Hanina Ar Ridho
"Di era globalisasi, persaingan usaha sudah terlihat jelas. Semua pelaku usaha melakukan segala bentuk upaya untuk memenangkan hati pelanggan. Ditambah dengan peluang tren yang sedang tinggi yaitu industri halal, pelaku usaha menawarkan bentuk kualitas pelayanan ataupun operasional dengan membawa halal atau syariah sebagai bentuk strategi dasar.
Penelitian ini bertujuan untuk menganalisis hubungan service quality physical aspect, reliability, personal interaction, problem solving dan policy dari Minimarket Podjok Halal Jakarta terhadap customer satisfaction, customer loyalty dan word of mouth pelanggan Minimarket Podjok Halal.
Dan dari hasil penelitian ini, terdapat informasi ilmiah dan sistematis kepada manajer atau pelaku usaha sebagai bahan analisa service quality yang diberikan perusahaan. Populasi pada penelitian ini adalah pelanggan Minimarket Podjok Halal. Teknik pengambilan sampel dilakukan dengan non probability sampling - purposive sampling. Pengumpulan data dalam penelitian ini dilakukan dengan membagikan kuesioner secara langsung kepada reponden dan terkumpul 232 kuesioner.
Penelitian ini menggunakan analisis pengolahan data menggunakan Structural Equation Modeling SEM. Hasil pengolahan data menunjukkan bahwa physical aspect, reliability, personal interaction, problem solving memiliki pengaruh yang signifikan terhadap customer satisfaction dan kemudian customer satisfaction memiliki pengaruh yang signifikan terhadap customer loyalty dan word of mouth.

In the era of globalization, business competition is clearly visible. All business actors make every effort to win the hearts of customers. Coupled with the high trend opportunities that is halal industry, business actors offer a form of service or operational quality by bringing halal or sharia as a form of basic strategy.
This study aims to analyze the relationship of service quality physical aspect, reliability, personal interaction, problem solving and policy Minimarket Podjok Halal Jakarta to customer satisfaction, customer loyalty and word of mouth of customers Minimarket Podjok Halal.
And from the results of this study, there is scientific and systematic information to managers or business actors as a material analysis about service quality provided by the company. The population of this research is customers Minimarket Podjok Halal. The technique sampling was done with non probability sampling purposive sampling. Data collection in this study was done by distributing questionnaires directly to the respondents and collected 232 questionnaires.
This research uses data processing analysis by Structural Equation Modeling SEM. The result of data processing shows that physical aspect, reliability, personal interaction, problem solving have significant influence to customer satisfaction and then customer satisfaction has significant influence to customer loyalty and word of mouth.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
S-Pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Muhammad Bagus Trinugraha
"Traveloka adalah startup online travel agent terbesar di Indonesia. Dalam kasus ini, perusahaan memilih antara mengembangkan hedonic value atau lebih condong ke utilitarian value yang dibawa. Penelitian ini melihat tentang bagaimana pengaruh hedonic value dan utilitarian value secara langsung terhadap customer loyalty ataupun secara tidak langsung melalui customer satisfcation. Penelitian ini juga berfokus pada generasi Z, yaitu generasi yang dari lahir sudah bersentuhan dengan internet dan cenderung memiliki keterbukaan terhadap internet yang tinggi. Penelitian yang dilakukan bersifat kuantitatif serta menggunakan model pengukuran Structural Equation Modelling (SEM) untuk mengolah data. Pengolahan data berdasarkan pada data yang berjumlah atas 330 responden. Responden telah disaring sesuai dengan kriteria yang dibutuhkan, yaitu; berusia 18-26 tahun (Generasi Z), pernah menggunakan aplikasi traveloka untuk memesan penginapan dalam kurun waktu 1 tahun ke belakang, dan berdomisili di Indonesia. Penelitian ini menghasilkan hasil bahwa hedonic value dan utilitarian value tidak berpengaruh secara positif dan signifikan terhadap customer loyalty, tetapi hedonic value dan utilitarian value berpengaruh secara positif dan signifikan terhadap customer loyalty secara tidak langsung, yaitu melalui customer satisfaction. Terakhir, customer satisfaction terbukti secara positif dan signifikan memediasi hubungan antara hedonic value dan utilitarian value dengan customer loyalty. Implikasi manajerial dan saran bagi penelitian selanjutnya akan dibahas lebih lanjut pada penelitian ini.

Traveloka is the biggest online travel agent startup in Indonesia. In this case, the company chooses between developing hedonic value or leaning more towards the utilitarian value it brings. This study looks at how the influence of hedonic value and utilitarian value directly on customer loyalty or indirectly through customer satisfaction. This study also focuses on generation Z, which is the generation that has been in contact with the internet since birth and tends to have high openness to the internet. This research is quantitative and uses a Structural Equation Modelling (SEM) measurement model to process the data. Data processing is based on data that totals 330 respondents. Respondents have been screened according to the required criteria, namely, 18-26 years old (Generation Z), have used the Traveloka application to book lodging within the past 1 year, and domiciled in Indonesia. This study resulted in the results that hedonic value and utilitarian value did not have a positive and significant effect on customer loyalty, but hedonic value and utilitarian value had a positive and significant effect on customer loyalty indirectly, namely through customer satisfaction. Finally, customer satisfaction is proven to mediate the relationship positively and significantly between hedonic value and utilitarian value with customer loyalty. The managerial implications and suggestions for further research will be discussed further in this study."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
S-pdf
UI - Skripsi Membership  Universitas Indonesia Library
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