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"Skripsi ini meneliti persepsi pegawai biro umum mengenai hasil analisis jabatan yang mencakup uraian jabatan dan persyaratan jabatan. Penelitian ini merupakan suatu penelitian kuantitatif yang bersifat deskriptif dan berdasarkan teori dari Sofyandi (2008). Dalam pengumpulan data, telah disebarkan kuesioner kepada responden yang dipilih dengan menggunakan teknik penarikan sampel aksidental. Penelitian ini menunjukkan bahwa walaupun persepsi pegawai biro umum tentang hasil analisis jabatan pada Kementerian Koperasi dan Usaha Kecil Menengah telah dipersepsikan dengan baik, namun masih terdapat 1 (satu) indikator yaitu pengalaman pekerjaan sesuai dengan bidang pekerjaan yang belum dilakukan oleh Kementerian Koperasi dan Usaha Kecil Menengah.

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The focus of this study was the Bureau Employee. The objective of this study was to understand what the perception of bureau employee about the result of job analysis, which is contains two dimensions : job description dan job specification. This research was quantitative descriptive interpretive, based on theories by Sofyandi (2008). The data were collected using accidental sampling technique. This study shows that despite the perception of bureau employees about the results of the analysis of positions in the State Minister for Cooperatives Small and Medium Enterprises has been perceived very well, but there is still a one indicators: work experience in accordance with the line of work that has not been done by the State Minister for Cooperatives Small and Medium Enterprises."

"Many studies have proved that market orientation has an influence on marketing performance, but it is considered a market orientation is not sufficient to improve marketing performance. Market orientaion will be able to improve marketing performance when combined with organizational learning, but the role of organizational learning in the convert market orientation into marketing performance is unclear. "

"The aims of this study were to analyze for the pattern diversity of organizational innovation capability building and what factor caused it among Small and Medium Business (SMB) in Semarang.The study used seven factors of determinant of innovation capability. The factor were human resource capability, technology usage, external interactions, marketing capability, production/operation capability, new product development, and research and development. The study also propose 2 (two) factors that were used to test what factors causes the pattern diversity of innovation capability building. The factors are business size and business age. Based on literatures reviews and questionnaire result, for 101 managers of SMB and t-tets analize, succeed that business size caused pattern diversity of organizational innovation capability building among SMB for four factors.The factors were human resource capability, technologi usage, marketing capability and research and development. The followed analysis, business age caused pattern diversity of organizational innovation capability building among SMB for four factors. The factors were external interaction, marketing capability, technologi usage and research and development."