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"ContentsTradition and modernization -- Humanism in the east and west -- The role of ethics and religion -- Buddhism and Christianity -- Education -- For the future."

"This book puts great emphasis on the importance of Integrated Water Resources Management IWRM as the way forward towards food, water, and energy security. It offers better ways and means of managing the limited water resources, using water more efficiently, adopting new policies in order to cope with climate change and drought, increase water supply through the use of non conventional water resources, especially waste water, inducing stakeholders participation and information exchange and raise public awareness to the value of water. "

"Classifying target markets into groups of consumers assists marketers to clearly Identify and satisfy the needs and wants of each group. Parallel with this argument, this paper examines a new way of segmenting consumer market from the behavior of consumer. Three types of consumer (passive, rational-active, and relational-dependent) have been tested empirically based on theoretical background. Discussion and conclusion derived from this study are presented."