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"ABSTRAKPenelitian ini menggunakan analisis isi kuantitatif. Masalah penelitian adalahadanya perbedaan karakteristik gaya retorika dalam transkripsi pidato PresidenSBY. Tujuan penelitian ini untuk membandingkan retorika pada masing-masingagenda pidato Presiden SBY yang dilihat berdasarkan pesan politik dalamtranskripsi pidato. Data yang digunakan adalah transkripsi pidato Presiden SBYperiode 2010 hingga periode 2013. Analisis isi kuantitatif digunakan untukmengetahui isi yang tersurat pada transkripsi pidato sehingga bisa disimpulkansecara rinci. Hasil penelitian menunjukkan adanya perbedaan gaya retorika padaagenda pidato Presiden SBY yang dilihat melalui pesan politik pada transkripsipidato.

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ABSTRACTThis study used quantitative content analysis. The research problem is thedifference in the characteristic style of rhetoric in the transcription of thePresident's speech. The purpose of this study was to compare the rhetoric on eachagenda of the President's speech is seen by the political message in thetranscription of speech. The data used is the transcription of the President's speechthe period from 2010 to 2013. Quantitative content analysis is used to determinethe contents of which express the transcription of speech that can be summed upin detail. The results showed differences in rhetorical style on the agenda of thePresident's speech is viewed through a political message in the speechtranscription."

"ABSTRAKPenelitian ini bertujuan mendeskripsikan strategi wacana pidato Presiden SusiloBambang Yudhoyono tentang kebijakan penaikan harga BBM. Penelitian inimenggunakan pendekatan analisis wacana kritis Norman Fairclough yang terdiriatas deskripsi teks, interpretasi teks, dan eksplanasi teks. Deskripsi teksmendeskripsikan makrostruktur dan suprastruktur wacana. Hasil deskripsi teksmenjadi dasar untuk interpretasi teks. Eksplanasi teks membahas ideologi yangtersirat dalam pidato Presiden SBY. Strategi wacana yang digunakan PresidenSBY adalah penggunaan wacana argumentasi dengan topik fiskal dan APBN,kesejahteraan rakyat dan infrastruktur, serta subsidi dan harga BBM dalammenyampaikan kebijakannya. Presiden SBY juga menggunakan kuasa danideologinya ketika menyampaikan kebijakan tersebut.

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ABSTRACTThe purpose of this research is to describe the discourse strategy of PresidentSusilo Bambang Yudhoyono’s speech due to the policy of raising fuel price. Thisresearch uses a critical discourse analysis method by Fairclough that consists oftext description, interpretation, and explanation. The text description describes themacrostructure and superstructure of the discourse. The result of text descriptionbecomes the base of text interpretation. The text explanation explains the implicitideology in the speech. The discourse strategy of the speech uses anargumentative discourse about fiscal, APBN, public prosperity, infrastructure, fuelsubsidy and fuel price. Besides that, President SBY uses his power and ideologyin his speech."

"[ABSTRAKPerseteruan antara KPK dan POLRI merupakan salah satu kejadian yang menimbulkan gejolak politik dan sosial karena menyangkut komitmen dan dukungan terhadap upaya pemberantasan korupsi sehingga keberhasilan penyelesaiannya sangat berpengaruh pada image dan dukungan publik pada pemerintah. Dengan menggunakan teori dramatisme, penelitian ini mendeskripsikan aspek dramatik dalam retorika Presiden Jokowi dan Presiden SBY dalam menyelesaikan konflik KPK – POLRI. Dalam dramatisme, retorika dianalisis berdasarkan lima elemen dramatistik (dramatisic pentad) yaitu scene, act, agent, agency dan purpose sehingga dapat diketahui konteks (guilt) dan menilai motif (motives) yang mendasari retorika tersebut serta elemen apa yang menjadi kunci persuasi. Hasil penelitian menunjukkan bahwa pola retorika tidak ajeg, tetapi mengikuti guilt yang dialami. Ketidakajegan tersebut dapat dilihat dari bagaimana Presiden menentukan kelima unsur dramatistic pentad dalam retorikanya serta unsur-unsur mana yang ditonjolkan sebagai kunci persuasi.

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ABSTRACTThe enmity of KPK and POLRI is one of the most intensious political and social event because of its importance for struggling of corruption erradiction. Its solution will have great impact on government image and public support. By using dramatism theory, this research describes the dramatic aspects of rhetoric of President SBY and President Jokowi in resolve the conflict. The rhetoric was analyzed using dramatistic pentad that contains five elements of drama: act, scene, agent, agency, and purpose in order to determine kind of guilt and motives underlied the rhetoric and to determine the key element for persuasion. The results shows that there is no persistency in rhetorical pattern but based on guilt. The impersistence could be found in how President define the dramatistic pentad in its rhetoric and which elements stresses over the other four.dramatism, dramatistic pentad, President’s rhetoric, persuasion;The enmity of KPK and POLRI is one of the most intensious political and social event because of its importance for struggling of corruption erradiction. Its solution will have great impact on government image and public support. By using dramatism theory, this research describes the dramatic aspects of rhetoric of President SBY and President Jokowi in resolve the conflict. The rhetoric was analyzed using dramatistic pentad that contains five elements of drama: act, scene, agent, agency, and purpose in order to determine kind of guilt and motives underlied the rhetoric and to determine the key element for persuasion. The results shows that there is no persistency in rhetorical pattern but based on guilt. The impersistence could be found in how President define the dramatistic pentad in its rhetoric and which elements stresses over the other four.dramatism, dramatistic pentad, President’s rhetoric, persuasion, The enmity of KPK and POLRI is one of the most intensious political and social event because of its importance for struggling of corruption erradiction. Its solution will have great impact on government image and public support. By using dramatism theory, this research describes the dramatic aspects of rhetoric of President SBY and President Jokowi in resolve the conflict. The rhetoric was analyzed using dramatistic pentad that contains five elements of drama: act, scene, agent, agency, and purpose in order to determine kind of guilt and motives underlied the rhetoric and to determine the key element for persuasion. The results shows that there is no persistency in rhetorical pattern but based on guilt. The impersistence could be found in how President define the dramatistic pentad in its rhetoric and which elements stresses over the other four.dramatism, dramatistic pentad, President’s rhetoric, persuasion]"

"Pemilihan umum presiden 2017 merupakan sebuah peristiwa yang penting dalam sejarah Prancis dengan kemenangan Presiden termuda, yaitu Emmanuel Macron. Artikel ini membahas mengenai pidato Emmanuel Macron yang berhasil meyakinkan rakyat Prancis memilihnya sebagai Presiden 2017. Data dianalisis dengan cara membedah struktur kalimat, dan prinsip retorika dalam pidato kampanye Macron di Paris pada tanggal 24 April 2017. Penelitian ini bertujuan untuk memperlihatkan hubungan antara struktur kalimat yang dan prinsip retorika yang digunakan oleh Macron dalam pidato pemilihannya sebagai Presiden 2017. Penelitian ini menggunakan metode kualitatif oleh Creswell (2013) dengan studi kepustakaan. Teori Le Querler (1994) digunakan untuk membedah struktur sintaksis dan teori retorika oleh Fromilhague (2010) untuk membedah diksi dalam setiap kalimat pidato. Dari 50 data ditemukan bahwa kalimat dominan pada pidato Emmanuel Macron adalah les phrases complexes diantara nya 20 La Phrase Complexes subordonnée, 10 La Phrase complexe juxtaposée, 14 La Phrase composée coordonée dan 6 Les phrases simple. Adapun kalimat dominan yaitu Les phrases complexes subordonné untuk memberikan perluasan melalui informasi yang disampaikan. Fungsi kalimat sintaksis juga berpengaruh dalam penggunaan prinsip retorika untuk memberikan penjelasan lebih mendetail di dalam setiap kalimatnya.

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The 2017 presidential election was a landmark event in French history with the victory of the youngest President, Emmanuel Macron. This article discusses Emmanuel Macron's speech that successfully convinced the French people to elect him as President in 2017. The data is analyzed by dissecting the sentence structure, and rhetorical principles in Macron's campaign speech in Paris on April 24, 2017. This research aims to show the relationship between the sentence structure and rhetorical principles used by Macron in his election speech as President in 2017. This research uses the qualitative method by Creswell (3013) with a literature study. Le Querler's theory (1994) was used to dissect the syntactic structure and Fromilhague's theory of rhetoric (2010) to dissect the diction in each sentence of the speech. From 50 data, it is found that the dominant sentences in Emmanuel Macron's speeches are les phrases complexes, including 20 les phrases complexes subordonnée, 10 les phrases complexe juxtaposée, 14 les phrases composée coordonée and 6 les phrases simple. The dominant sentence is Les phrases complexes subordonné to provide expansion through the information conveyed. The syntactic sentence function also influences the use of rhetorical principles to provide a more detailed explanation in each sentence."

"Tujuan dari penelitian ini adalah untuk menganalisis perubahan gaya retorika dari pidato Presiden Susilo BambangYudhoyono, yang dibawakan di depan peserta The 13th COP/3rd CMP UN Conference on Climate Change di Bali, 2007, untuk memperoleh legitimasi politik. Dengan metodologiAnalisisWacana Kritis yang secara khusus difokuskan pada Teori Linguistik Fungsional Sistemik milik Halliday: Sistem Transitivitas serta Suasana dan Modalitas, penelitian dilakukan dengan membandingkan gaya bahasa kedua pidato. Hasil temuan menunjukkan bahwa ada perbedaan pendekatan pada kedua pidato yang disampaikan melalui subjektivitas dan formasi ideologi pada beberapa isu utama. Hasil tersebut mendemonstrasikan keahlian retorika Yudhoyono yang lebih besar pada pidato kedua dibandingkan dengan pidato pertama. Melalui pidato kedua, dia merangkul seluruh peserta dari berbagai bangsa, yang pada saat itu sedangterlibat dalam perdebatan dramatis,untuk secara kooperatif menyelesaikan tujuan konferensi sehingga pada pidato ini, dia berhasil mencapai legitimasi politik yang lebih tinggi.

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The purpose of this reserach is to figure out the changes on the rhetorical styles of President Susilo Bambang Yudhoyono's speeches, which were given to participants of The 13th COP/3rd CMP UN Conference on Climate Change in Bali, 2007, in order to gain political legitimacy. Framed with the methodology of Critical Discourse Analysis that specifically focuses on Halliday's Systemic Function Linguistic Theory: Transitivity and Mood & Modality, this research compares the linguistic features of two speeches.

The findings reveal that there are different approaches between two speeches that are reflected through Yudhoyono's subjectivity and the ideology formation of several main issues. Finally, it demonstrates Yudhoyono's more skillful use of rethorical strategies in second speech compared to the first one in which he embraced all participants from various nations, who were engaged in a dramatic debate, to cooperatively complete the goal of conference so that he could reach higher level of legitimacy."

"ABSTRAKPenelitian ini mengkaji strategi pengemasan pesan yang dilakukan tim humas Presiden Joko Widodo dalam mengkomunikasikan kebijakan hukuman mati. Kebijakan hukuman mati selalu menuai pro dan kontra serta dianggap kontradiktif dengan citra humanis dan janji kampanye Joko Widodo saat pencalonan presiden 2014. Oleh karena itu, peneliti menganalisis tiga pidato Jokowi yang bermuatan wacana kebijakan hukuman mati untuk melihat strategi pengemasan pesan yang dilakukan tim humas Presiden Joko Widodo. Peneliti menggunakan analisa framing model Entman dengan paradigm konstruktivis dan pendekatan kualitatif. Dengan mempertimbangkan konsep komunikasi kebijakan publik, framing, dan teori dramatisme, peneliti menemukan bahwa tim humas Presiden Joko Widodo membingkai isi kebijakan hukuman mati mengenai efek deteren dan sifat utilitarian hukuman mati. Tim humas Presiden Joko Widodo juga membingkai situasional kebijakan hukuman mati sehingga kebijakan ini terlihat rasional. Strategi pengemasan ini dilakukan agar khalayak dapat memahami kebijakan hukuman mati dengan tepat. Kata Kunci : Framing, Kebijakan publik, Hukuman Mati, Pidato Presiden, Dramatisme

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ABSTRACTThis study analyzes framing strategies by President Joko Widodo 39 s public relation team used in death penalty policy. The death penalty policy is constantly provoking pros and cons. Some people perceived this policy as contradictory to Jokowi 39 s humanist image and his promises about human rights during 2014 presidential election. Therefore, researcher analyzed three speeches of Jokowi which contained the discourse of death penalty policy to see the strategy of framing. Researcher used Entman model analysis with nonconstructive paradigm and qualitative approaches. Considering the concept of public policy communication, framing, and dramatism theory, researcher found that president Joko Widodo rsquo public relation team framed the content of death penalty policy on the deterrence effect and utilitarian nature of capital punishment. Public relation team of President Joko Widodo also framed the situational policies of the death penalty so that this policy looked rational. These strategies were done to gain public understanding of capital punishment policy. Keywords Framing, Public Policy, Death Penalty, Presidential Speech, Dramatisme"

"Tesis ini membahas mengenai perbandingan komunikasi politik antara tokoh politik pria dan wanita di dalam media online Indonesia untuk periode Oktober 2013 di dalam pemerintahan demokratis. Dalam tesis ini ditemukan hasil bahwa perbedaan isi pemberitaan antara tokoh politik pria dan wanita di dalam media online tidak semata-mata hanya diakibatkan oleh ideology patriarkhi semata yang berkembang di dalam masyarakat, namun juga bisa diakibatkan oleh beberapa faktor lain diantaranya seperti kebijakan parpol, proses pembuatan berita di dalam media digital yang lebih cenderung bersifat bebas dikarenakan siapapun bisa memberikan pemberitaan apapun tanpa ada yang akan melakukan pengecekan kembali, dan adanya persepsi masyarakat mengenai keterlibatan perempuan dalam bidang politik yang cenderung negatif. Dengan adanya kondisi tersebut, maka membuat proporsi pemberitaan pria dan wanita memang cenderung berbeda dimana pemberitaan tokoh politik pria lebih besar dibandingkan dengan tokoh politik wanita. Oleh karena itu, harus ada pembahasan lebih lanjut lagi terkait dengan fungsi dari masing-masing pihak diantaranya media massa, tokoh politik, dan parpol dalam rangka membentuk komunikasi politik yang efektif di masa pemerintahan demokratis hingga mampu terwujudnya pendidikan politik bagi masyarakat melalui informasi yang disampaikan.

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The focus of this study is to compare the political communication between male and female politicians by Indonesia’s online media during October 2013 period in democratic government. Based on the result, it has founded that the differences between male and female politicians concerning their political communication by online’s media was not only triggered by patriarchal ideology but also by other factors such as political party policy, the process of news manufacture in digital media where in digital media people can post anything and no one able to check it, and public perception about women in politics. Those factors could have an effect in our news proportion regarding to Indonesia’s politician where males politician receive bigger proportion than females politician. Therefore, there should be further discussion related to the function of each, including the media, politicians, and political parties in order to form an effective political communication in the establishment of a democratic government in order to increase the political education among people."

"ABSTRAKTesis ini membahas pesan ideologis yang disampaikan oleh Presiden Soeharto di awal kepemimpinannya. Presiden Soeharto adalah Presiden RI ke-2 yang memimpin Indonesia selama 32 tahun. Wacana pidato ini disampaikan di Manado pada bulan Oktober 1967. Presiden Soeharto melakukan kunjungan ke Manado, Sulawesi Utara, sebagai upaya untuk menyampaikan berbagai usaha yang sedang dan akan dilakukan oleh pemerintahan baru. Di awal kepemimpinannya, pidato merupakan salah satu cara berkomunikasi Presiden Soeharto kepada rakyat Indonesia yang bertujuan menyampaikan nilai ideologi dan cita-cita Orde Baru. Penelitian ini menganalisis berbagai pesan ideologis yang termuat dalam transkripsi wacana pidato Presiden Soeharto dengan menggunakan analisis wacana kritis Norman Fairclough. Pengonstruksian frasa, klausa, dan kalimat merupakan strategi Presiden Soeharto dalam menyampaikan pesan ideologis, baik secara tersurat, maupun secara tersirat. Hasil penelitian menunjukkan bahwa strategi yang dibangun oleh Presiden Soeharto dalam pidatonya memperlihatkan hubungan kuasa antara dirinya dan rakyat Sulawesi Utara.

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ABSTRACTThe thesis analyses the ideological messages delivered by President Soeharto at the beginning of his presidency. Soeharto was the second president ruling Indonesia for 32 years. The speech was delivered in Manado in October 1967. President Soeharto visited Manado, North Sulawesi, as an effort to tell about the things that had been and would be carried out by the new government. At the early period of his presidency, one of the ways used by President Soeharto to communicate to Indonesian people was delivering speech. This way was aimed at conveying the ideological values and ideals of the New Order. This research analyses various ideological messages contained in the transcript of the speech discourse of President Soeharto by using critical discourse analysis of Norman Fairclough. The construction of the phrases, clauses, and sentences was the strategy used by President Soeharto in conveying the ideological messages, either implicitly or explicitly. The result of the research indicates that the strategy used by President Soeharto in his speech showed the power relations between him and the people of North Sulawesi."