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"Graphic design is a crowded, highly competitive world. And it takes a lot more than raw talent and technical ability to make it as an independent designer. Successful graphic designer and entrepreneur, Larry Daniels exposes the weak spot of so many: the critical business side of running even a one-person design firm. Designers often prioritize aesthetics over a client's needs, and ignore basic business skills such as writing, record keeping, and relationship building. This practical insider's guide explains how to build a profitable, sustainable design business. Packed with sample agreements, letters, forms, and more, it reveals how to: create a website and portfolio that highlight design solutions; do pre-pitch research and deliver winning presentations; prepare inviting proposals that win lucrative contracts; establish a reliable system for tracking billable hours (and staying solvent); use cold-calling strategies even sales phobics can master; quantify design decisions in ways that business management can relate to and respect; break out of "freelancer" mode to highly compensated creative consultant. The field of design is littered with failures. To stand out and succeed, you need to be professional, efficient, and focused on the bottom-line results that clients value. "The Graphic Designer's Business Survival Guide" shows you how."

""Homesellers who spend a little time and effort making their homes more marketable will net thousands of dollars more than those who simply put 'For Sale' signs up on the front lawn and call it a day. A Survival Guide for Selling a Home helps readers face the challenges of deciding whether or not to use an agent (and how to find one), estimating a price, and deciding which upgrades are worth making -- and which ones are not -- to add to their home's value. Featuring handy checklists, worksheets, and examples, the book takes readers step by step through the process of selling their homes, giving them valuable information on essential topics including how to: * prepare the home to be shown * negotiate offers * avoid costly mistakes * attract serious buyers through marketing * take the stress out of closing * and get top dollar in any market In addition, the book discusses options such as renting and keeping the home as an investment, tips on moving and storage, and even a list of the seven biggest and costliest homeselling mistakes.""