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"This revised and considerably expanded edition of An Introduction to Non-Classical Logic brings together a wide range of topics, including modal, tense, conditional, intuitionist, many-valued, paraconsistent, relevant and fuzzy logics. Part I, on propositional logic, is the old Introduction, but contains much new material. Part II is entirely novel, and coversquantification and identity for all the logics in Part I. The material is unified by the underlying theme of world semantics. All of the topics are explained clearly and accessibly, using devices such as tableau proofs, and their relations to current philosophical issues and debates is discussed. Students with a basic understanding of classical logic will find this book aninvaluable introduction to an area that has become of central importance in both logicand philosophy. It will also interest people working in mathematics and computer science who wish to know about the area. graham priest is Boyce Gibson Professor of Philosophy, University ofMelbourne and Arché Professorial Fellow, Departments of Philosophy, University of St Andrews. His most recent publications include Towards Non-Being (2005) and Doubt Truth to be a Liar (2006). Published online"

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Fenomena 'Barbenheimer' yang muncul di X pada tahun 2023 merupakan tren meme yang memengaruhi persepsi dan minat pengguna terhadap film Barbie dan Oppenheimer. Meme ini menciptakan gelombang viral dengan mengeksploitasi kontras antara kedua film tersebut. Melalui analisis kualitatif terhadap tweet, penelitian ini mengungkap peran meme dalam memicu respons komedi, mempromosikan kedua film, dan menciptakan pemasaran viral. Tren 'Barbenheimer' memberikan dampak positif bagi industri bioskop dengan meningkatkan kunjungan dan memperkenalkan konsep double feature. Namun, fenomena ini juga menimbulkan kontroversi, terutama di Jepang, yang menyoroti potensi konsekuensi negatif ketika humor membahas topik-topik yang sensitif. Penelitian ini bertujuan untuk memahami secara mendalam tren 'Barbenheimer', dengan fokus pada persepsi dan reaksi publik, keterlibatan dengan film Barbie dan Oppenheimer, serta peran meme dalam pemasaran. Penelitian ini menyoroti kekuatan pemasaran digital melalui media sosial sambil mengenali tantangan dalam konteks global yang beragam.

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The ‘Barbenheimer’ phenomenon that appeared on X in 2023 is a meme trend influencing users' perception and interest in Barbie and Oppenheimer movies. This meme created viral waves by exploiting the contrast between the two movies. Through qualitative analysis of tweets, this research reveals the role of memes in triggering comedic responses, promoting both movies, and creating viral marketing. The ‘Barbenheimer’ trend positively impacted the cinema industry by increasing visits and introducing the double feature concept. However, this phenomenon has also caused controversy, especially in Japan, highlighting the potential for negative consequences when humor addresses sensitive topics. This study aims to deeply understand the 'Barbenheimer' trend, focusing on public perception and reaction, engagement with the Barbie and Oppenheimer movies, the role of memes in marketing. This research highlights the power of digital marketing through social media while recognizing the challenges in diverse global contexts.

 

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