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"Skripsi ini membahas bagaimana anime Sen to Chihiro no Kamikakushi mengglobal melalui aspek ideoscapes dan mediascapes. Pembahasan ini menggunakan konsep globalisasi yang dikemukakan oleh Arjun Appadurai. Penelitian ini difokuskan kepada anime Sen to Chihiro no Kamikakushi serta menggunakan metode kualitatif dengan teknik deskripsi analisis. Faktor utama dari mengglobalnya anime ini dan menjadi daya tarik bagi bagi penonton adalah karena adanya aspek mediascapes dan ideoscapes di dalam anime Sen to Chihiro no Kamikakushi. Tujuan penelitian ini adalah untuk menjabarkan aspek ideoscapes dan mediascapes dalam teori globalisasi Appadurai yang ada dalam anime Sen to Chihiro yang membuatnya mengglobal.

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This thesis is made to examine how anime Chihiro no Kamikakushi globalized through ideoscapes and mediascapes aspect.This study utilize globalization concept presented by Arjun Appadurai. This research is mainly focused to Anime Sen to Chihiro no Kamikakushi as well as qualitative method with analytical description technique. The main factor of why this anime is globalized and has became the main attraction for many viewer is the presence of mediascapes and ideoscapes aspect in this Anime.The main purpose of this research is to elaborate edioscapes and mediascapes aspect in appadurai globalization theory found in this anime which make this anime globalized."

"This paper discusses the relevance of culture theories for understanding globalization and cultural change taking place in Indonesia. The issue of globalization and cultural change has recently figured prominently in various discourses in Indonesia, especially in relation to the question of how Indonesia's cultural identities should be maintained in the face of such a global process. This paper argues that the contemporary culture theory can help us understand such concepts as national culture and identity not as a static, essentialist entity, but rather as a dynamic social construction that is continuously reproduced and innovated by individual subjects. Such an argument is put forth in this paper by introducing aspects of culture theory that have not received much attention in Indonesia, i.e. practice, process, context and discourse concerning cultural construction."