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Hasil Pencarian

Ditemukan 22457 dokumen yang sesuai dengan query
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Peters, Jan Hendrik
Jakarta: Trisakti University, 1999
658 PET s
Buku Teks  Universitas Indonesia Library
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Lia Yuliana
"Strategi private label brands digunakan oleh berbagai bisnis ritel, termasuk ritel home improvements. Penelitian ini bertujuan untuk mengetahui pengaruh store image dan service quality di gerai ACE HARDWARE terhadap repurchase intention pada private label brand image KRISBOW. Data penelitian ini berasal dari kuesioner yang melibatkan 220 sampel responden. Analisa data menggunakan structural equation model (SEM) membuktikan bahwa store image berpengaruh positif terhadap private label brand (PLB) image, PLB image berpengaruh terhadap perceived risk, serta service quality dan price consciousness berpengaruh langsung dan positif terhadap repurchase intention. Faktor terbesar yang mempengaruhi repurchase intention adalah price consciousness.

The strategy of private label brands is used by a variety of retail businesses, including retail home improvements. Therefore, this study aims to determine the effect of store image and service quality on ACE HARDWARE outlets to repurchase intention in the private label brand image KRISBOW. This research data derived from the questionnaire that involving sample of 220 respondents. Analysis of data using structural equation modeling (SEM) to prove that the store image has positive effects on the private label brand (PLB) image, PLB image has effect on the perceived risk, service quality and price consciousness has direct and positive effect on the repurchase intention. The biggest factor affecting repurchase intention is price consciousness"
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
T-Pdf
UI - Tesis Membership  Universitas Indonesia Library
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Harris Turino Kurniawan
"This study aims at empirically examining the extent to which Image Theory, initially developed as a theoretical basis for selecting a strategy or a decision, can be a theoretical basis for predicting a decision performance in two opposite frames: positive and negative. Image compatibility are employed to operationalize such a theory and the decision under study is progress decision represented by escalation of commitment. Thus, this study also empirically examines the connection between image compatibility and escalation of commitment as well as escalation of commitment as a mediator of the relationship between image compatibility and decision performance. The research context is Indonesia Stock Exchange (IDX) that suffered from crisis in the past year (negative frame) yet has been recovered recently (positive frame). The respondents are 229 individual investors in IDX. They are involved in day-to-day decision making (progress decision making) with regard to their investment portofolio. The results of this study show that high image compatibility tends to lead to better decision performance in both frames. However, image compatibility may only positively affect the escalation of commitment in positive frame."
Prasetiya Mulya Business School, 2012
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Artikel Jurnal  Universitas Indonesia Library
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Evenson, Renee, 1951-
New York: Amacom, 2012
658.31245 EVE c
Buku Teks  Universitas Indonesia Library
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Ghifari Munawar
"ABSTRAK
Komponen utama dari sistem logistik adalah sistem pengiriman barang. Perannya sangat besar dalam mengelola seluruh historis data pengiriman mulai
dari titik awal (origin) hingga titik akhir pengiriman (destination). Penelitian ini bertujuan untuk menerapkan enterprise service bus (ESB) pada sistem pengiriman barang sebagai middleware dalam proses integrasi data. Teknologi ESB yang digunakan pada penelitian ini adalah NServiceBus. Tahapan penelitian
menggunakan model prototype untuk mengembangkan web service yang sesuai dengan kebutuhan. Pengujian dilakukan dengan menguji dua aspek pertukaran
pesan, yakni aspek performa dan aspek independensi. Hasil pengujian menunjukkan bahwa performa web service dengan penerapan ESB lebih baik dibandingkan Non
ESB serta web service yang dikembangkan memiliki tingkat independensi yang baik (loosely coupling)."
Bandung: Unisba Pusat Penerbitan Universitas (P2U-LPPM), 2017
Artikel Jurnal  Universitas Indonesia Library
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Garg, Arunesh
"The present study examines existence of service recovery paradox in Indian banking industry. The
study is taken up in the tri-city of Chandigarh, Panchkula and Mohali. The respondents are categorized
into failure and no-failure groups on the basis of their service experience. Failure group constitutes
those respondents who have experienced service recovery, and has been further divided into
five sub-groups ranging from service recovery++ (service recovery better than expected) to service
recovery- - (service recovery worse than expected). Service recovery paradox is examined by comparing
service recovery++ group with no-failure group. The study shows evidence for existence of
service recovery paradox in relation to satisfaction. It has been concluded that for service recovery
paradox to exist, recovery effort has to be exceptionally good and much better than expectation
level of the customer. The study suggests that service managers should take service failure as an
opportunity to appease customers by providing a much better than expected recovery experience.
However, organizations should not plan to create service failure situations because if they falter on
imparting the recovery, customer satisfaction may be influenced negatively."
Gian Jyoti Institute of Management & Technology, 2013
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Artikel Jurnal  Universitas Indonesia Library
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Gilang Adimulya
"Skripsi ini membahas tentang analisis variabel price discount yang mempengaruhi store image dan purchase intention Dalam penelitian ini, produk yang diteliti adalah Samsung Galaxy pada Okeshop dengan menggunakan metode Structural Equation Modeling (SEM) dengan software LISREL 8.70. Hasil penelitian ini menunjukkan, bahwa variabel price discount berpengaruh positif dan signifikan terhadap store image dan purchase intention produk Samsung Galaxy pada Okeshop.

This thesis discusses about the analysis of variables of price discount that affect the store image and purchase intention. In this study, the product being discuss is Samsung Galaxy on Okeshop. Data were analyzed using Structural Equation Modeling (SEM) method with software LISREL 8.70. The results of this study indicate that price discount variables influence store image and purchase intention on Samsung Galaxy product on Okeshop."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
S54107
UI - Skripsi Membership  Universitas Indonesia Library
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Asrianda Syah Putra
"Beberapa faktor yang mempengaruhi behavioral intention dari penumpang maskapai penerbangan domestik, yang terdiri dari service quality, perceived value, perceived image, satisfaction, dan customer engagement. Penelitian ini bertujuan untuk melakukan analisis terhadap behavioral intention dari penumpang maskapai penerbangan komersial domestik yang dipengaruhi oleh service quality yang ditawarkan oleh maskapai penerbangan komersial domestik, perceived value pelanggan terhadap layanan dari maskapai penerbangan komersial domestik, perceived image dari maskapai penerbangan komersial domestik, satisfaction yang ditawarkan oleh maskapai penerbangan komersial domestik, serta customer engagement yang dilakukan dan dirasakan oleh pelanggan maskapai penerbangan komersial domestik. Sebanyak 355 responden diperoleh melalui kuesioner online. Hipotesis kemudian diuji melalui metode structural equation modelling (SEM).
Hasil empiris menunjukkan bahwa service quality memiliki pengaruh positif terhadap perceived image, satisfaction, dan perceived value. Satisfaction memiliki pengaruh positif terhadap customer engagement. Perceived value memiliki pengaruh positif terhadap customer engagement. Customer engagement, satisfaction, dan perceived image memiliki pengaruh yang positif terhadap behavioral intention. Hasil penelitian ini juga menunjukkan bahwa perceived image tidak memiliki pengaruh yang positif terhadap perceived value dan customer engagement, kemudian perceived value tidak memiliki pengaruh yang positif terhadap behavioral intention.

There are some factors that influence behavioral intention of domestic commercial airline passengers, which consist of service quality, perceived value, perceived image, satisfaction, and customer engagement. This study aims to analyze the behavioral intention of domestic commercial airline passengers affected by the service quality offered by domestic commercial airlines, the perceived value of customers to services from domestic commercial airlines, perceived image of domestic commercial airlines, satisfaction offered by domestic commercial airlines, and customer engagement carried out and felt by domestic commercial airline passengers. A total of 355 respondents were obtained through an online questionnaire. The hypothesis is then tested through the method of structural equation modeling (SEM).
Empirical results show that service quality has a positive influence on perceived image, satisfaction, and perceived value. Satisfaction has a positive influence on customer engagement. Perceived value has a positive influence on customer engagement. Customer engagement, satisfaction, and perceived image have a positive influence on behavioral intention. The results of this study also show that perceived image does not have a positive influence on perceived value and customer engagement, then perceived value does not have a positive influence on behavioral intention.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
T-Pdf
UI - Tesis Membership  Universitas Indonesia Library
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Irnaldo Despar
"ABSTRAK
Dalam industri jasa, service delivery yang terdiri dari physical service dan
personnel service merupakan bagian yang terlihat saat terjadi interaksi antara
konsumen dan produsen jasa. Bagian ini sangat penting dalam mendorong respon
dari konsumen, salah satunya satisfaction dan commitment konsumen. Satisfaction
dan commitment konsumen sangat penting bagi kelangsungan usaha produsen.
Tujuan dari penelitian ini untuk menganalisis pengaruh physical service dan
personnel service terhadap satisfaction dan commitment konsumen. Penelitian ini
menggunakan 155 responden nasabah Bank BRI Unit Pulo Jahe. Hasil penelitian
menunjukkan bahwa physical service dan personnel service berpengaruh
signifikan terhadap satisfaction, sedangkan physical dan personnel service
berpengaruh signifikan terhadap commitment serta satisfaction berpengaruh
signifikan terhadap commitment.

ABSTRACT
In the service industry, service delivery consisting of physical service and
personnel service are part visible when there is interaction between consumers
and producers of service. This part is very important in encouraging response
from consumers, such as satisfaction and consumer commitment. Consumer
satisfaction and commitment are very important for business continuity producer.
Purpose of this study was to analyze the effect of physical service and personnel
service to consumer satisfaction and commitment. This research uses 155
respondent Bank BRI Unit Pulo Jahe customers. The result showed that the
physical service and personnel service have significant effect on satisfaction, at
the same time physical service and personnel service do not significant effect on
commitment and satisfaction have significant effect on commitment."
2014
S53859
UI - Skripsi Membership  Universitas Indonesia Library
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Jhonaidi
"Potensi zakat di Indonesia begitu besar namun terlihat celah yang begitu besar antara potensi dan realisasi zakat di Indonesia. Pelayanan pengelola zakat merupakan hal yang menjadi daya tarik muzakki (orang yang wajib membayar zakat) dalam menyalurkan zakat dan salah satu faktor penting dalam keberhasilan suatu organisasi yaitu kualitas pelayanan, terutama organisasi yang bergerak di bidang jasa. Penelitian ini memiliki tujuan untuk menganalisis pengaruh service quality (kualitas layananan) terhadap loyalitas muzakki dengan moderasi kepuasan muzakki di Organisasi Pengelola Zakat (OPZ) Wilayah Jabodetabek. Responden merupakan muzakki yang menyalurkan zakat di Organisasi Pengelola Zakat (OPZ) yang berdomisili di Jakarta, Bogor, Depok, Tangerang, Bekasi (Jabodetabek) dengan jumlah 150 responden muzakki. Metode analisis data yang digunakan dalam penelitian ini yaitu Structural Equation Modeling (SEM) dengan program AMOS 22.
Adapun hasil pada penelitian ini menunjukkan bahwa service quality berpengaruh signifikan secara langsung terhadap kepuasan muzakki dengan nilai koefisien sebesar 0,614. Service quality berpengaruh signifikan secara langsung terhadap loyalitas muzakki dengan nilai koefisien sebesar 0,305. Kepuasan muzakki berpengaruh signifikan secara langsung terhadap loyalitas muzakki dengan nilai koefisien sebesar 0,431. Service quality dengan peran moderating kepuasan muzakki berpengaruh signifikan secara tidak langsung terhadap loyalitas muzakki dengan nilai koefisien sebesar 0,265.

The potential of zakah in Indonesia is so high, but there is a huge gap between the potential and realization of zakah in Indonesia. Zakah management services are things that attract muzakki (those who are obliged to pay zakah) in distributing zakah. One of the important factors in the success of an organization is the quality of service, especially organizations which are engaged in services. This study aims to analyze the effect of service quality on muzakki loyalty by moderating muzakki satisfaction in the Jabodetabek Region Zakah Management Organization (OPZ). Respondents are muzakki who distribute zakah in Zakah Management Organization (OPZ) which are resided in Jakarta, Bogor, Depok, Tangerang, Bekasi (Jabodetabek) with a total of 150 muzakki respondents. The data analysis method used in this study is Structural Equation Modeling (SEM) with the AMOS 22 program.
The results of this study indicate that service quality has a significant direct effect on muzakki satisfaction with a coefficient 0.614. Service quality has a direct and significant effect on loyalty muzakki with a coefficient 0.305. Muzakki satisfaction has a significant direct effect on muzakki loyalty with a coefficient 0.431, Service quality with the role of moderating muzakki satisfaction has an indirect significant effect on muzakki loyalty with a coefficient 0.265.
"
Jakarta: Sekolah Kajian Strategik dan Global Universitas Indonesia, 2019
T54130
UI - Tesis Membership  Universitas Indonesia Library
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