Contents :3 TYPES OF STORIES AND THEIR USES 4 ILLUSTRATION, EXPLANATION, AND IMPACT STORIES AND ANALOGIES 7 "THIS IS WHO WE ARE AND WHAT WE'RE PROUD OF" STORIES 8 PERSPECTIVE CHANGE STORIES9 "I DIDN'T THINK I COULD DO IT…BUT I DID!" STORIES 10 "SO I SAID TO HIM" STORIES 13 "FLIGHT SIMULATOR" STORIES14 COOL SCIENTIFIC RESEARCH STORIES16 HOW TO BECOME A "STORY-CATCHER"17 SURPRISE! YOU’ RE ALREADY A STORYTELLER…NOW LET’S GET18 INTENTIONAL19 REFERENCES & RESOURCES20 JOB AID: ANALOGY-BUILDING EXERCISES21 JOB AID: CHECKLIST: USING STORIES AND ANALOGIES FOR SPECIFIC PURPOSES