ABSTRACTThe software application industry nowadays enables organizations as well
as individuals to establish a new type of business model which is called Software
as a Service also known as SaaS. This thesis is about a business plan of
establishing a software production company or a startup which will be funded by
the founders of the company without external investors or any type of loan or
debt. The company will start by developing an online software project
management tool which is designed to particularly help professional software
project managers as well as enterprises with similar functions. The business plan
includes calculations and financial statements which will show that it is indeed
feasible to establish such a company with limited funding.